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Full-Time

Beauty Advisor

Fredericksburg, VA

Posted on 3/22/2024

TULA Skincare

TULA Skincare

201-500 employees

Develops probiotic-infused skincare products

Consumer Goods

Mid

Fredericksburg, VA, USA + 1 more

More locations: Rehoboth Beach, DE, USA

Category
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Sales
Communications
Customer Service
Requirements
  • Minimum 3 years in-store sales experience
  • Ulta/Sephora/Nordstrom or specialty beauty store experience preferred
  • Candidates with skincare experience preferred but not required
  • Licensed Estheticians welcomed
  • Proven track record of exceeding sales
  • Passion for skincare, health & wellness, and desire to learn more
  • Customer service oriented
  • Positive, passionate and friendly attitude
  • Strong communication and presentation skills
  • Weekend and/or evening availability
  • Reliable transportation
Responsibilities
  • Provide education on TULA’s point of difference directly to consumers
  • Demonstrate and recommend TULA products to meet specific customer needs
  • Hand out samples to entice new customer acquisition
  • Build authentic customer relationships to maximize sales and encourage repeat business
  • Provide feedback to TULA team and collaborate on ways to build a unique TULA experience at retail
  • Support store through store staff education, merchandising and promotional activity
  • Meet sales goals including event, booking, and pre-sell goal

TULA Skincare creates clean skincare products that use probiotic extracts and superfoods to improve skin health. Their products include a variety of items such as cleansers, moisturizers, serums, and more, all designed to address different skin concerns like acne, aging, and dryness. The probiotics in their formulations help enhance skin health similarly to how they benefit digestive health. TULA stands out from competitors by focusing on these unique ingredients and offering a direct-to-consumer model through their website, where customers can buy products individually or through subscription services. The company's goal is to provide effective skincare solutions while fostering customer loyalty through promotions and a rewards program.

Company Stage

M&A

Total Funding

$12.2M

Headquarters

New York City, New York

Founded

2014

Simplify Jobs

Simplify's Take

What believers are saying

  • TULA's innovative use of the UserTesting platform to boost conversion rates by 300% demonstrates its commitment to leveraging technology for enhanced customer experience.
  • The launch of new products like the Radiant Skin Brightening Serum Concealer and the H2Oasis hydration serum showcases TULA's continuous innovation and ability to meet diverse skincare needs.
  • Strategic partnerships, such as with AAPI illustrator Steffi Lynn Tsai and Ulta Beauty, enhance brand visibility and customer engagement.

What critics are saying

  • The competitive skincare market requires TULA to continuously innovate to maintain its unique position and avoid being overshadowed by larger brands.
  • Ownership disputes, as seen with Dr. Rajapaksa, could lead to internal instability and affect brand reputation.

What makes TULA Skincare unique

  • TULA Skincare uniquely integrates probiotic extracts and superfoods into its products, setting it apart from competitors who rely on more conventional ingredients.
  • The direct-to-consumer model, combined with auto-delivery subscriptions and a robust loyalty program, ensures customer retention and consistent revenue streams.
  • TULA's commitment to clean, clinically proven skincare, backed by a gastroenterologist, adds a layer of credibility and trust that is rare in the skincare industry.

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