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Full-Time

Senior Vice President

Consumer Public Relations

Posted on 6/27/2024

Zeno Group

Zeno Group

501-1,000 employees

Communications agency specializing in PR

Consulting

Expert

Toronto, ON, Canada

Category
PR & Communications
Growth & Marketing
Requirements
  • 12+ years of consumer PR experience in an agency setting
  • History of success in providing creative and strategic counsel to clients
  • Budgeting and financial management for client programs
  • Collaborative spirit and ability to manage multiple priorities
  • Strong media strategy experience
Responsibilities
  • Lead consumer brands in client service and new business
  • Develop and drive PR strategies and programs
  • Support existing clients and develop new business opportunities
  • Mentor and develop junior talent
  • Stay close to the work and provide sound counsel to clients

Zeno Group is a global communications agency that focuses on creating effective communication strategies for well-known brands across various industries, including consumer goods, technology, healthcare, and financial services. The agency uses a data-driven approach to storytelling, which helps them develop creative solutions that address business challenges and improve brand reputation. Zeno Group offers a range of services such as public relations, digital marketing, content creation, and brand strategy, charging clients through project fees or retainer agreements. What sets Zeno Group apart from its competitors is its commitment to pushing creative boundaries and delivering measurable results. The company's goal is to help brands engage their audiences in unique ways and achieve their business objectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

Town of Southampton, New York

Founded

1998

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Simplify's Take

What believers are saying

  • Working with high-profile clients like Turtle Wax, Asics, and ALDI offers significant exposure and career growth opportunities.
  • Recent strategic hires and promotions, such as Leah Katz and Mark Shadle, indicate a strong leadership team focused on growth and innovation.
  • Zeno Group's involvement in high-impact campaigns, like the CDC Foundation’s Live to the Beat, provides employees with the chance to work on meaningful and influential projects.

What critics are saying

  • The highly competitive nature of the communications industry means Zeno Group must continuously innovate to maintain its edge.
  • Frequent leadership changes, as seen with recent hires and promotions, could lead to strategic shifts that may cause uncertainty among employees.

What makes Zeno Group unique

  • Zeno Group's fearless pursuit of the unexpected and commitment to delivering measurable results set it apart in the competitive communications industry.
  • Their data-driven approach ensures that storytelling and strategies are not just creative but also impactful, providing a clear business advantage.
  • Leveraging new media platforms like TikTok to engage audiences in unique ways showcases their innovative edge over traditional advertising methods.
INACTIVE