Brand Experience Specialist
About the job
- At least 3 years of experience in marketing, brand management, or guest experience within retail, hospitality, or franchise environments.
- Strong communication and relationship-building skills.
- Experience in field or regional roles combining creative marketing with on-site execution.
- Ability to present, coach, and influence cross-functional teams.
- Valid driver's license and ability to travel regionally to Ontario shops.
- Willingness to travel to assigned markets within Canada.
- Partner with shop teams to make guest visits memorable.
- Plan and execute local marketing activations.
- Drive brand consistency across the region.
- Support business owners in growing their local presence.
- Activate national campaigns locally, drive brand consistency, and increase guest engagement through community partnerships and in-shop coaching.
- Collaborate with operations, education, and marketing teams to improve guest experiences, gather field insights, and ensure shops deliver the brand experience.
About the company
Tommy Gun's Original Barbershop is a Canadian grooming brand with franchised shops in Canada, the United States, Australia and New Zealand. Its barbershops perform haircuts, fades, beard grooming and shaves, combining traditional barber services with scalp massages, hot towels and styling. Guests join a walk-in queue through an app, online check-in or the shop, while retail areas and an online store sell hair-care, shaving and grooming products. The franchisor supports local owners with site selection, operating systems, marketing and supply arrangements to maintain its service format across the network. Founded in 2009, Tommy Gun's Original Barbershop is headquartered in Kelowna, British Columbia, Canada.
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Kelowna, Canada
Founded
2009
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Simplify's Take
What believers are saying
- Learning resources span the network: Tommy Gun's University centralises training videos, brand modules and quizzes for team members.
- Products cost less for staff: the Grande Prairie reception-and-retail vacancy includes an employee product discount.
- Retirement contributions receive matching funds: the full-time Kamloops barber vacancy advertises matching RRSP contributions.
What critics are saying
- Availability extends beyond weekdays: Grande Prairie guest services requires flexibility for evenings and weekends.
- Benefits have a waiting period: Kamloops lists a six-month qualifying period for full-time team members.
- Barber eligibility requires training: the Yorkton vacancy seeks journeyman-certified barbers or stylists, or candidates completing an apprenticeship.
What makes Tommy Gun's Original Barbershop unique
- Ownership is private: the corporate profile identifies Tommy Gun's as a privately held company.
- Product supply has a central base: the franchisor operates a Kelowna distribution centre with weekly ordering for shops.
- Each shop has operational support: the franchise programme assigns a dedicated Shop Support Manager to every barbershop.
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