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AccuWeather

Global weather forecasting with real-time updates

Digital Content & Engagement Intern - Forecasting and Communications

Copywriting & Creative WritingUpdated on Nov 7
InternshipState College, PA, USANo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in Communications, Writing, or a closely related writing-intensive field is required.
  • Be a current graduate student in communications, writing, journalism, English, creative writing, technical writing, or a related discipline, or have equivalent advanced or professional writing experience.
  • Demonstrate exceptional command of written language, including tone, clarity, precision, descriptive detail, structure, and audience awareness.
  • Demonstrate the ability to make complex or technical information clear, specific, useful, and engaging for a broad audience.
  • Be able to work closely with meteorologists, subject-matter experts, and a writing committee.
  • Show intellectual curiosity and willingness to learn meteorological concepts and forecast workflows.
  • Be able to receive expert feedback, revise quickly, and improve language through an iterative process.
  • Be able to develop practical writing standards while continuing to experiment with new approaches.
  • Have strong editing, revision, and language-development skills.
  • Have excellent organizational and time-management skills.
  • Be able to work effectively independently and as part of an embedded team.

Responsibilities

  • Work side-by-side with forecasters to craft and refine accurate, detailed, consumer-focused descriptions of daily weather, changing conditions, major storms, seasonal patterns, and forecast developments.
  • Elevate forecast language beyond basic conditions by identifying useful details, nuances, timing, impacts, transitions, and sensory descriptions that help users understand what to expect.
  • Translate complex meteorological concepts into clear, detailed, consumer-friendly language without sacrificing scientific meaning, accuracy, or appropriate expressions of forecast confidence.
  • Develop descriptive approaches, vocabulary, sentence structures, and frameworks that make forecasts distinctive, informative, and useful.
  • Help establish consistent terminology for recurring weather patterns while preserving flexibility to communicate the unique character and details of each forecast.
  • Embed with forecasters to understand forecast creation, where language choices add value, and how writing can better communicate meteorological insight to users.
  • Work with the Writing Committee to test, evaluate, and introduce new approaches to forecast writing and description.
  • Bring an outside writing perspective to established forecast workflows, ask thoughtful questions, and propose new ways of thinking, writing, and working.
  • Challenge conventional approaches to forecast description and explore ways to communicate weather with greater detail, context, understanding, and value.
  • Gather feedback from meteorologists and other stakeholders, iterate on language, and turn successful approaches into practical writing guidance and repeatable standards.
  • Support collaboration between meteorological expertise and strong writing to create a richer forecast experience.
  • Review forecast descriptions across consumer experiences and identify opportunities to add specificity, context, clarity, and useful detail.
  • Develop and test language that helps users understand the timing, intensity, duration, variability, uncertainty, and real-world impacts of weather events.
  • Explore ways to make routine forecasts more useful, engaging, descriptive, and impactful, including conditions such as temperature, wind, precipitation, cloud cover, humidity, visibility, and changing conditions.
  • Help ensure forecast descriptions are clear and effective across digital platforms while retaining depth and detail.
  • Contribute ideas that reinforce forecast accuracy through the quality, precision, and usefulness of forecast language.
  • Help evolve the authoritative, trustworthy, detailed, and forward-looking forecast voice.
  • Identify ways to describe weather phenomena that are vivid, memorable, consumer-relevant, and scientifically sound.
  • Contribute to forecast-writing standards, terminology guidelines, examples, and best practices used by forecasters and content teams.
  • Study forecast-language performance and recommend improvements based on clarity, usefulness, consistency, and differentiation.
  • Encourage experimentation and fresh thinking while respecting operational requirements, meteorological accuracy, and established review processes.
  • Perform other duties as assigned.

Desired Qualifications

  • Have an interest in or familiarity with meteorology, weather forecasting, climate, environmental science, science communication, or technical writing.
  • Have experience developing descriptive language, style guidance, editorial standards, or writing frameworks.
  • Have experience collaborating directly with technical or scientific subject-matter experts.
  • Provide portfolio examples demonstrating precise, vivid, explanatory, or detail-rich writing.

About the Company

AccuWeather

Global weather forecasting with real-time updates

AccuWeather provides weather forecasting services for individuals, businesses, and government agencies. Its forecasts are accessible through accuweather.com and mobile apps, delivering real-time updates on temperature, precipitation, wind, and other conditions. The company uses advanced forecasting technology to generate local, national, and global forecasts, including specialized predictions for severe weather events like hurricanes and winter storms. Revenue comes from advertising, premium subscriptions, licensing of weather data, and customized enterprise solutions. AccuWeather differs from competitors by offering broad global coverage, multiple revenue streams, and tailored analytics for enterprises, governments, and emergency services. Its goal is to provide accurate, timely weather information to a wide audience to help people plan, stay safe, and make informed operational decisions for businesses and public institutions.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
State College, PA
Founded
1962

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