Social Media & Influencer Marketing Spring Co-Op

Company Overview

Force Factor Brands is on a mission to disrupt the global health and wellness industry by creating incredible vitamins and supplements that help people Unleash their Potential.  Our innovative products are scientifically formulated to help create healthier, happier, and more enjoyable lives for our consumers all over the world.  We are one of the most genuinely innovative companies in the global dietary supplements industry and only plan on accelerating in the future.

Force Factor’s award-winning products are sold in thousands of retail and eCommerce stores nationwide, including Walmart, The Vitamin Shoppe, Sam’s Club, Walgreens, CVS, iHerb, Amazon and Costco.  Currently, more than 25,000 people buy our products every single day, and that number is growing every month.  You will have a real opportunity to make an impact on people’s lives by working at Force Factor to create new solutions for empowering personal health and wellbeing.

Culturally, think of us as an intense, meritocratic, and exciting high-growth startup that has survived and thrived through its first decade and a half of rapid evolution and is now thinking about how to scale up and conquer the next decade’s worth of challenges and opportunities. We’ve sold more than a billion dollars worth of products to consumers over the last 15+ years, but fundamentally we know we’re just at the beginning of our journey, and that’s where you come in!  We need the smartest, highest-energy people with integrity who are looking to join an ambitious and hard-working team.  We do not need social loafers, those looking for shortcuts, people lacking grit, or people unwilling to pay the price for success!  If you join Force Factor, you will work hard, learn a tremendous amount, and be surrounded by incredible teammates.

Force Factor is based in Boston’s innovative Seaport District, in historic Fort Point.  Our team is filled with passionate, dedicated, and inspiring people operating with an ownership mindset (which is easy because we are entirely privately held by our team and plan to stay that way over the long-term).  If you love a challenge, enjoy acting with urgency, and prefer to opt into a high-performance culture, when you join us you’ll feel like you’ve finally come home.  Our private ownership structure is designed for the long-term to enable huge opportunities for growth, learning, leadership, and wealth creation, and we hope you’ll choose to help us build an enduring and successful business for decades to come.

The Co-Op

As a Social Media & Influencer Marketing Co-Op, you will play a crucial role in shaping our company’s growing presence on one of the most popular social media platforms, TikTok. Your creativity, enthusiasm for digital trends, and understanding of the TikTok platform will be instrumental in developing compelling content that resonates with our target audience.

Individuals selected for our Co-Op Program will actively contribute to our company’s growth while benefiting from hands-on experience, mentorship, and professional development. Our Co-Op program is based five days a week in the Seaport District of Boston from January to June. Throughout the spring, Co-Ops will work on impactful projects that directly influence our brand’s progress. 

Key Responsibilities:

• Content Creation: Develop and execute innovative TikTok content strategies. Create engaging, original videos that align with our brand voice and objectives.
• Brand Ambassador and Influencer Program Management: Assist in managing our brand ambassador and influencer programs by identifying potential partners, coordinating collaborations, and ensuring alignment with our brand goals and messaging.
• Trend Analysis: Monitor TikTok trends, including challenges, hashtags, and popular content, to ensure our content is relevant and impactful.
• Community Engagement: Interact with our audience by responding to comments, engaging in trends, and managing live sessions via TikTok, Meta, and X.
• Collaboration: Work closely with the marketing team to integrate TikTok strategies with broader campaigns. Collaborate with influencers and other content creators when necessary.
• Analytics and Reporting: Track and analyze the performance of our TikTok content. Provide regular reports on engagement, growth, and other key metrics.
• Manage Partnerships and Events: Build and maintain relationships with local Boston partners, coordinating and executing events to enhance brand presence and community engagement.

Required Qualifications:

• Must be enrolled in a full-time undergraduate degree program at Northeastern University or St. Joseph’s University. This opportunity is open to all undergraduate students, from first-year students to seniors.
• Demonstrated ability to balance academic and extracurricular commitments (i.e., work experience, clubs, volunteer activities, teams, etc.).
• Familiarity with TikTok and other social media platforms, including understanding of trends, content creation, and audience engagement.
• Comfortability being on camera and engaging with consumers in person.
• Experience in creating engaging video content, including filming, editing, and using various editing tools (e.g., CapCut, Final Cut Pro, or other mobile editing apps).
• A performance-focused, results-oriented approach - you will need a strong work ethic and drive to achieve results.
• Ownership mentality, self-motivation, ambition, and entrepreneurial spirit.
• Excellent interpersonal, communication, project management, and time management skills.
• Ability to thrive in a fast-paced, dynamic, and deadline driven environment.
• Self-motivated with the ability to prioritize and execute multiple concurrent tasks.
• Detail-oriented, driven, and organized high performer with an insatiable desire to win.