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Cumulus Media

Operates radio stations and syndicated programming

Multimedia Account Executive

Field SalesUpdated on Nov 10
Full-timeNashville, TN, USA

About the Job

Requirements

  • One to two years of sales experience is required.
  • A valid driver's license is required because regular travel to meet clients and prospects and attend business-related events is an essential job function.
  • Demonstrated ability to develop new business relationships in an outside sales role, including preparing and presenting sales opportunities and post-sale successes to clients and potential clients.
  • Strong understanding of lead generation and ability to connect with viable prospects.
  • Ability to understand sales metrics, fill a sales funnel, and maintain a constant pipeline of new business.
  • Proficiency in Microsoft Office, social networking platforms, and customer relationship management tools is highly preferred.

Responsibilities

  • Manage relationships with local and regional businesses.
  • Prospect, qualify, and secure new business through networking, cold calling, referrals, and client meetings.
  • Conduct needs analysis, manage the customer relationship management pipeline, and ensure accurate forecasting.
  • Sell advertising solutions across broadcast, digital, and events.
  • Drive digital revenue through company digital assets, including streaming, web, and social marketing services.
  • Develop effective multi-platform, integrated sales presentations and negotiate and close sales.
  • Meet and exceed annual sales quotas through proactive engagement.
  • Deliver compelling presentations demonstrating multimedia solutions for client goals.
  • Apply consultative selling techniques to meet client objectives and maximize cross-channel opportunities.
  • Strategically plan and implement initiatives to meet personal, company, and corporate directives, with budgeted revenue targets as the minimum performance expectation.
  • Invest in personal professional development and understand technology, marketing, and the full suite of company products and services.

Desired Qualifications

  • Background in broadcast, media, or digital advertising sales is highly preferred.
  • A Bachelor's degree in business, marketing, or a related field is preferred but not required.
  • Proficiency in Microsoft Office, social networking platforms, and customer relationship management tools is highly preferred.

About the Company

Cumulus Media

Operates radio stations and syndicated programming

Cumulus Media runs a large network of radio stations and distributes national syndicated programming, delivering audio content across traditional broadcasts and digital platforms. It monetizes content through advertising and integrated digital marketing services, offering local radio, national syndication, on-demand digital options, and live events. The company differentiates itself by combining a wide local footprint with high-profile syndicated shows and live experiences, backed by local and national advertising performance guarantees and research-driven insights. Its goal is to provide premium audio content across multiple platforms while giving advertisers measurable reach and impact for both local and national campaigns.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Atlanta, GA
Founded
1997

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