LUXASIA

Luxury beauty brand-building and omnichannel solutions

Brand Manager

Brand & Creative MarketingConfirmed live in the last 24 hours

Full-timeBangkok, ThailandNo salary listed

About the Job

Requirements

Marketing or sales experience in the beauty industry is an added advantage.
Strong presentation and communication skills.
Experience in marketing budget planning and profit-and-loss analysis.
Strong interpersonal, verbal, and written communication skills.
Computer literacy in Microsoft Office, including Word, Excel, and PowerPoint.
Fluency in English and Thai.
A bachelor's degree or higher in Marketing or a related field.
Knowledge of marketing principles and brand management.

Responsibilities

Manage designated brands and their profit-and-loss performance and budgets.
Manage the marketing division and ensure Marketing Executives and Trainers are effectively trained to maximize their marketing skills and knowledge.
Provide leadership and direction to the team and strengthen brands' market presence.
Achieve and take accountability for individual brand targets, including profit contribution.
Track monthly sales by brand and prepare retail and wholesale sales analyses by brand, channel, and stock-keeping unit contribution.
Manage brand marketing budgets and allocate resources efficiently.
Monitor expenses and ensure activities are cost-effective and within budget.
Track and analyze marketing campaign and initiative performance.
Use key performance indicators to measure brand health and campaign effectiveness, adjusting strategies as needed.
Develop brand-specific marketing calendars.
Conceptualize, plan, and ensure timely implementation of launches, promotions, brand-specific activations, and consumer events.
Develop and provide marketing collateral, including point-of-sale displays.
Devise customer recruitment plans for each brand, including workshops and promotional activities.
Devise customer-retention programs and brand-specific customer relationship management activities to drive brand sales.
Track and take accountability for brands' advertising and promotional expenditure.
Manage inventory levels for individual brands to maintain healthy inventory turnover ratios.
Forecast stock for new and existing products, including gifts with purchase.
Work with internal forecasting teams to develop rolling forecasts and manage overall inventory levels.
Work with the sales team to support entry into alternative distribution channels.
Provide leadership, guidance, and direction to team members to build and strengthen the internal department structure.
Maintain strong working relationships with brand principals, local internal teams, and regional teams.
Handle other essential tasks as assigned.

Desired Qualifications

Marketing or sales experience in the beauty industry.

Brand Manager

LUXASIA · Bangkok, Thailand (Hybrid) · Full-time · Posted 2025-12-24

Workplace: hybrid

Department: Sales & Marketing

Description

PRIMARY OBJECTIVE:

To be a full-fledged “brand” manager of the designated brands and be responsible for strong P&L management skill and budgets.
Manage the marketing division and ensure that Marketing Executives & Trainers are effectively trained in order to maximize their marketing skills and know-how (after 6 mths or earlier).
Provide leadership direction to the team and strengthen brands market presence (after 6 months or earlier).

SPECIFIC ACCOUNTABILITIES:

NUMERICAL OBJECTIVE:

Achievement and accountability for individual brand targets – up to profit contribution level for each brand.
Tracking of sales on monthly basis by brand. Key reports include retail & wholesale sales analysis by brand, by channel and contribution (%) by sku.

Manage the brand marketing budget, ensuring efficient allocation of resources.

Monitor expenses and ensure all activities are cost-effective and within budget.
Track and analyze the performance of marketing campaigns and initiatives.
Use key performance indicators (KPIs) to measure brand health and campaign effectiveness, adjusting strategies as needed.

MARKETING:

Develop brand specific marketing calendar.
Conceptualize, plan and ensure timely implementation of launches, promotions and brand specific animations, consumer events.
Develop and provide marketing collaterals (i.e. POS displays etc).
Devise customer recruitment plans for each brand – eg. Workshops, promotional activities, etc.
Devise customer retention programs and CRM brand-specific activities to drive brand sales.
Accountability and tracking for the brands’ Advertising & Promotional Expenditure.

INVENTORY:

Accountability for individual brands’ inventory levels in order to maintain healthy inventory turnover ratio on each brand.
Stock forecasting on new and existing products (including GWPs) of brand responsible.
Working with internal forecasting teams to develop rolling forecast in order to manage overall inventory levels.

DISTRIBUTION:

Work with sales team to provide support to garner entry into alternative distribution channels.

DIVISION MANAGEMENT:

Provide leadership, guidance and direction for team members towards building and strengthening internal department structure.

OTHERS:

Able to react to change productively and handle other essential tasks as assigned.
To have a strong and good working relationship with the principals.
To have a strong and good working relationship local internal team and regional team.

Requirements

Marketing or Sales experience in beauty industry will be an added advantage
Strong presentation and communication skills
Marketing type, initiative, dynamic, highly committed and result-oriented.
Experience in marketing budget planning and P&L analytical
Pleasant and Mature personality, well organized and hard working style.
Good at problem solving, quick to respond and able to work outside when needs.
Excellent, proven interpersonal, verbal and written communications skills.
Excellent computer literacy in MS-Office (Word, Excel, Power Point).
Fluent in both English and Thai.
Bachelor’s degree or higher in Marketing, or related field
Marketing principle
Brand Management

Benefits

AL , PH , Provident Fund, Group Insurance ,and Dental claims

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About the Company

LUXASIA

Luxury beauty brand-building and omnichannel solutions

LUXASIA operates as an omnichannel beauty brand-builder in Asia Pacific. It helps luxury beauty brands enter markets and grow by delivering integrated services across luxury retail, online commerce, consumer marketing and analytics, and supply chain management. The company works with a broad portfolio of over 100 brands and has joint ventures with major players like LVMH, Revlon, Puig, Shiseido, and Orveon to extend its reach. Its platform combines on-the-ground retail presence with digital channels and data-driven marketing to manage every step of a brand’s growth in the region. LUXASIA differentiates itself through its scale (15 markets and 2700 employees), deep regional expertise, and a full-suite, end-to-end service offering under one roof. The company's goal is to help luxury brands successfully enter Asia Pacific and expand their market presence, while providing opportunities for its people to grow and contribute as part of a collaborative team.

Company size: 501-1,000
Company stage: Not listed
Total funding: $6.9M
Headquarters: Singapore, Singapore
Founded: 1986

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