Full-Time
Marketing Operations Associate
Posted on 2/21/2025
Aura
501-1,000 employees
Online safety solutions for families
Compensation Overview
$70k - $90kAnnually
Mid, Senior
Remote in USA
Remote position, but candidates must be based in the USA.
You match the following Aura's candidate preferences
Employers are more likely to interview you if you match these preferences:
- 3-5 years of marketing project management or operations experience with a proven record of flawless execution.
- Strong project management skills with a focus on delivering high-quality results in a fast-paced environment.
- Superb attention to detail and time management skills with a sense of accountability for your work.
- Experience with project management tools to track progress and maintain accountability across teams.
- Operational experience designing and monitoring process to streamline workflows.
- Manage pricing offer creation needs across direct-to-consumer marketing & sales teams; ensure all new offers are documented and communicated effectively to all relevant teams.
- Support the development of new SKU options for Aura products, ensuring alignment between customer value proposition and user experience.
- Coordinate with Product Operations and Engineering to create new product feature packaging options, plans, add ons, and subscription terms.
- Test new SKU viability in collaboration with the product team and present findings back to the marketing team to inform decision-making.
- Optimize process between Marketing, Product, and Engineering for new offer and SKU creation to enhance efficiency, scalability, and effectiveness.
- Review customer journey touchpoints, including landing pages, enrollment funnels, and onboarding experiences to ensure it meets business requirements.
- Work with external partners to gather requirements for new acquisition initiatives, including landing pages, enrollment flows, pricing and plan offerings, messaging and creative assets, product feature explanations;
- Manage and track project timelines and deliverables related to external partner initiatives to ensure deadlines are met.
- Develop a feedback loop between external partner acquisition team and internal teams.
- Make necessary updates to landing pages as needed for rapid acquisition testing while ensuring adherence to web development protocols and best practices.
- Collaborate with web development teams to ensure proper implementation of changes.
Aura provides online safety solutions that focus on protecting families from various digital threats. Their services include monitoring for identity theft, alerting users if their credit files are compromised, and allowing for quick locking of credit files. For gamers, Aura offers 24/7 monitoring of in-game communications to detect cyberbullying and online predators. Additionally, Aura protects devices from malware such as viruses and ransomware. Unlike many competitors, Aura combines multiple safety features into a single subscription service, making it easier for families to manage their online security. The company's goal is to ensure families can navigate the digital world safely and securely.
Company Size
501-1,000
Company Stage
N/A
Total Funding
$508.4M
Headquarters
Burlington, Massachusetts
Founded
2017
Simplify's Take
What believers are saying
- Growing demand for family-focused cybersecurity solutions boosts Aura's market potential.
- Partnership with Boston Red Sox increases brand visibility and customer base.
- Appointment of experienced CFO strengthens financial strategies and supports expansion.
What critics are saying
- AI-enabled deepfake attacks threaten biometric authentication security.
- Sophisticated synthetic ID fraud challenges Aura's identity theft protection services.
- Regulatory burdens from AI safety tests may impact Aura's operations.
What makes Aura unique
- Aura offers a comprehensive all-in-one digital safety solution for families.
- The company uses AI to provide real-time alerts and monitoring for online threats.
- Aura's partnerships enhance its brand visibility and align with family safety values.
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Benefits
Health Insurance
401(k) Retirement Plan
Parental Leave
Remote Work Options
Paid Vacation
Paid Sick Leave
Paid Holidays
Flexible Work Hours
Mental Health Support
Wellness Program
Growth & Insights and Company News
6 month growth
↑ 11%1 year growth
↑ 6%2 year growth
↑ 5%Title: "The Real Reason Behind Team Liquid's Acquisition of Aura Esports" Jakarta - Team Liquid has officially acquired Indonesian esports organization Aura to enter the Mobile Legends scene, a popular genre in Southeast Asia. The initial focus is on expanding into new markets. Currently, they are using the name Liquid Aura as a transitional identity. The acquisition leverages Aura's strong brand presence and competitive success. Financial details were not disclosed. The collaboration aims to enhance competitive strength and global reach.
With proprietary technology powered by artificial intelligence, Aura monitors the who, what, where and when of families' online lives, all while keeping information safe and protected from cybercriminals. The new features announced today are complemented with the official launch of Aura's Digital Parenthood Community, a free online forum that allows parents to get expert answers to their questions and explore educational content from some of the most respected organizations in education, mental health and technology."As a father witnessing how fast technology can evolve, I wanted to be sure that my kids could navigate the digital world while being protected from online crime and discouraging development of unhealthy habits," said Hari Ravichandran, founder and CEO, Aura. "We set out to build a solution that gives parents peace of mind, knowing they can protect themselves, their kids and their aging parents."With just a single login, Aura's full suite Family Plan offering now has more than 50 features to keep parents in the know and the whole family safe.New Features Help Parents Stay in the Know on New ActivitiesParents can stay informed about kids' online activities through real-time alerts and insights into the apps they're using and websites they're visiting. With New App Alert, parents will be informed when a new app is downloaded on their kid's device and Aura will prompt you to set time limits and content filters for each platform to manage what kids can access.With Week-Over-Week Alerts, parents receive an alert when their kids' social media usage has increased substantially week over week, flagging instances when time spent on social media is at least 10% higher or lower than it was during the prior week.New Features to Promote Healthier Online BehaviorsAura is redefining family online safety beyond privacy and security by providing parents with tools to set boundaries and identify risks in real-time. 70% of kids check their mobile devices within 30 minutes of falling asleep at night,1 so Aura launched its Bedtime feature, which will block the child's devices from accessing the internet at a specified time. Soon, Aura will introduce Focus Time, which will allow parents to set a customized screen time schedule for homework time, dinner time or any other times when internet restriction would be beneficial
Collaboration with Common Sense Media, Joan Ganz Cooney Center at Sesame Workshop, Yale Center for Emotional Intelligence and others, will spark essential dialogues about healthy online behaviorsNEW YORK, May 29, 2024 /PRNewswire/ -- Aura, the all-in-one online safety solution for individuals and families, today announced its Digital Parenthood initiative, inclusive of an inaugural Summit, the launch of a free digital community and study with insights into how families today are interacting with technology. Aura will extend the conversation around Digital Parenthood by sponsoring a Parent Town Hall with NBC News. The initiative is designed to give parents the tools they need to support their kids' healthy use of technology.Technology usage is clearly having an impact on our children's health and well-being. The signs of the health impact on our kids can be seen in the increase of reported sleep deprivation and reduced physical activity, as well as even more troubling trends like the prevalence of cyberbullying on social media and gaming, the rise of online predators and increasing signs of youth mental health issues. All of these trends highlight the urgent need for improved tools to support parents as they help their children foster healthy online behaviors. Through the Digital Parenthood initiative, Aura is convening the brightest minds in research, medicine, child psychology, education and advocacy for the youth experience online to jumpstart a national conversation around healthy online behaviors and to give parents the tools they need to to raise kids who can confidently and safely navigate the online world.Inaugural partners of the coalition include the American Academy of Pediatrics, Common Sense Media, Joan Ganz Cooney Center at Sesame Workshop, Walton Family Foundation, Yale Center for Emotional Intelligence, among others
Thapana Onphalai / Getty Images/iStockphotoIdentity theft impacted over one million people in the United States in 2023, according to Federal Trade Commission data, resulting in nationwide losses exceeding $10 billion. Victims of identity theft see an average direct loss of $1,100, per CNBC, though some cases may see numbers much higher than that. The financial impact isn’t the only cost of this crime, though. Individuals can expect to spend around 6 months and as many as 100-200 hours on the resolution and recovery of their stolen identity and the resulting fraud, as Aura detailed.Check Out: Mark Cuban Reveals Why He Keeps a Strict Budget EverydayRead Next: 5 Genius Things All Wealthy People Do With Their MoneyWith one in every three Americans affected, it may be time to consider preparing for identity theft as an eventuality. Unsure where to start or what to do next if you’ve recently had your identity stolen? Read on for success stories and advice from people who have resolved their own experiences with identity theft.Identity Theft Recovery Is PossibleAfter an employment data breach, Reddit user nciscokid claimed to receive bank and tax notices that clued them in to likely identity theft.ADVERTISEMENTIn an r/personalfinance subreddit thread, nciscokid shared: “In October of last year I received an email from Wells Fargo thanking me for opening an account with them… I ended up calling them, figuring out it was fraud, and nipped it all in the bud. I have official paperwork absolving me, and that day I put a freeze on my credit, registered on the Social Security Administration’s website, and put it all behind me.”While their situation later required additional steps for resolution, they were also able to prevent the thief from intercepting their tax return by filing their taxes early in the season
With its feature-rich interior, comfortable ride, and generous boot space, the Aura competes with the Maruti Suzuki Dzire and Honda Amaze.