Head of Marketing
Kraft Heinz
Head of Marketing
Kraft Heinz
Makes packaged foods for homes and restaurants
At Kraft Heinz, we believe that success comes from passion, courage, and team spirit. As a global company with strong values and a clear vision, we are looking for people who want to take responsibility and make a difference—every day!
We have an excellent opportunity witha great potentialof impact forheading up Marketing Nordicsas part of our Nordics organisation right in the heart of Stockholm. As part of the Nordic Leadership Team, you will lead the next chapter of growth for Heinz—one of the world's and the Nordics' most loved food brands.
Together with your team, you will further strengthen and localize the Heinz brand, turning global brand power into relevant consumer experiences, innovation, and execution that resonate with Nordic consumers and drive sustainable growth across the region. There will also be a strong interface with our EPDM team based in the Netherlands and the UK. Get ready for an exciting journey driving one of the most iconic brands.
Yourresponsibilities
Develop and execute theMarketing strategy to drive brand growthand profitability
Lead brand management, including product portfolio, innovation, and product launchestogether with your team
Plan, implement, andoptimizeintegratedMarketing campaigns across all relevant channels– for Retail and Foodservice
Analyze market trends, consumer insights, and campaign performance toidentifygrowth opportunities
Manage the marketing budget and ensure effective allocation of resources and ROI
Collaborate closely with Sales,Category Development, Product Development, and other cross-functional teamslocally and within the EU-scope
Lead, coach, and develop the marketing team, including performance management, talent development, and resource planning
Ensure all marketing activitiescomply withcompany policies, legal requirements, and brand standards
Your qualifications
Bachelor’s degree inMarketing, Business Administration, ora relatedfield.
Extensive years ofmarketing experience,notnecessarily only from within theFMCG industry, but also other industries or fromastart-up environment,howeverwithin a comparable leading role
Provenexpertisein brand management and integrated marketingthroughout these years
Experience leading and developing high-performing teamscombined with strong analytical and strategic thinking skills
Commercial mindset with budget and KPI management experienceand excellent communication and stakeholder management skills
Fluent in Englishis a must have;additionallanguage skills are an advantage
Professional attributes
Cando mentality:You workpro-active,solution orientedand get things done.
Ability to Simplify:Find simple solutions to complex challenges.
High pressure:A fast paced and dynamic environment is what keeps you energized.
Teamplayer:You arealways working towards the same common goal together with your teammates.
Analytical: We are a very data-driven company, so the ability to translate complex data into simple solutions while taking an analytical approach is key.
What we offer
A competitive salary and excellent bonus structure (above market average)
Flexible working hours in a hybrid working model
An international, matrix-organized working environment with great opportunities to develop both personally and professionally
Attractive social and employee benefits (e.g., company pension scheme, corporate benefits, and much more)
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
Makes packaged foods for homes and restaurants
Kraft Heinz makes packaged foods and drinks for households, restaurants and other foodservice operators around the world. Its portfolio includes Heinz ketchup and spans sauces, cheese, ready meals, coffee and refrigerated foods. The company develops recipes, manufactures products in its factories and works with outside producers to supply different markets. It earns revenue by selling through grocery chains, wholesalers, online retailers and distributors that serve commercial kitchens. With operating roots in Heinz's 1869 business and its combined group formed by a 2015 merger, it is co-headquartered in Pittsburgh, Pennsylvania, and Chicago, Illinois.
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