Multimedia Production Strategist

About Acrisure 

A global fintech leader, Acrisure empowers millions of ambitious businesses and individuals with the right solutions to grow boldly forward. Bringing cutting-edge technology and top-tier human support together, we connect clients with customized solutions across a range of insurance, reinsurance, payroll, benefits, cybersecurity, mortgage services – and more.  

In the last twelve years, Acrisure has grown in revenue from $38 million to almost $5 billion and employs over 19,000 colleagues in more than 20 countries. Acrisure was built on entrepreneurial spirit. Prioritizing leadership, accountability, and collaboration, we equip our teams to work at the highest levels possible.

Job Summary

Acrisure’s in house creative team produces video, film, motion, photography, live broadcasts, and podcasts for the Acrisure brand. As Multimedia Production Strategist, you will help shape how multimedia content supports enterprise priorities, brand storytelling, audience engagement, and business outcomes. You will translate strategic objectives into integrated multimedia plans, guide projects from concept through delivery, and advise partners on the formats, channels, and creative approaches that will have the greatest impact.

This role combines strategic planning, creative judgment, and production expertise. You will establish standards and scalable practices, influence portfolio priorities, evaluate emerging capabilities such as artificial intelligence, and use performance insights to strengthen future work. You will remain close enough to production to understand feasibility and quality, while focusing primarily on direction, alignment, and continuous improvement.

Key Responsibilities

Shape multimedia planning and portfolio priorities 

• Develop annual and quarterly multimedia plans aligned with Marketing, Communications, Events, and enterprise business priorities. 

• Translate business objectives and audience needs into clear creative strategies, content approaches, and measurable outcomes. 

• Evaluate incoming opportunities and recommend priorities based on strategic value, audience impact, timing, cost, and available capacity. 

• Advise senior leaders and cross functional partners on the most effective formats, channels, production approaches, and investment levels. 

• Identify portfolio risks, dependencies, and opportunities early and recommend solutions that protect quality, scope, budget, and business value. 

Guide creative development and storytelling 

• Guide concept development, narrative structure, visual direction, and content sequencing across video, podcast, broadcast, animation, and photography initiatives. 

• Facilitate strategic discovery and creative briefing to clarify the audience, desired action, key message, distribution approach, and measures of success. 

• Provide informed creative feedback and ensure work reflects Acrisure brand standards, accessibility expectations, and the intended audience experience. 

Build scalable production practices 

• Establish production frameworks, governance, templates, and decision points that improve consistency, speed, quality, and stakeholder clarity. 

• Define standards for digital asset management, metadata, usage rights, retention, version control, and content reuse across the multimedia portfolio. 

• Assess workflows, tools, vendors, and emerging technologies, including artificial intelligence, and recommend improvements that expand team capability and efficiency. 

Develop resource and capacity plans, including recommendations for internal support, freelance talent, agency partners, equipment, and studio investment. 

• Drive stakeholder alignment and influence 

• Build trusted relationships with senior leaders, Marketing, Communications, Events, Brand Creative, and other business partners to connect multimedia work to broader priorities. 

• Lead milestone reviews and decision conversations, clarify tradeoffs, and secure timely alignment on creative direction, scope, investment, and outcomes. 

Measure impact and strengthen future work 

• Partner with channel and analytics teams to define success measures and evaluate content performance, audience engagement, reach, reuse, and business impact. 

• Turn performance insights, stakeholder feedback, and industry trends into recommendations that improve future content strategy and production decisions. 

Qualifications

• 5 to 7 years of progressive experience in multimedia strategy, video, broadcast, podcast, creative production, or a related field, including experience leading complex, visible work. 

• Demonstrated ability to connect business objectives, audience insights, and brand strategy to multimedia recommendations and creative direction. 

• Strong strategic planning and portfolio management skills, with sound judgment in prioritizing work, managing tradeoffs, and allocating resources. 

• Working knowledge of modern production workflows, digital asset management, content governance, review tools, and emerging artificial intelligence capabilities. 

• Executive ready communication and presentation skills, with the ability to influence decisions, simplify complex information, and build alignment across functions. 

• Strong creative judgment and the ability to provide clear, actionable feedback while protecting the integrity of the brand and intended audience experience. 

• Ability to operate with autonomy, anticipate needs, navigate ambiguity, and move work forward in a fast changing environment.

Preferred Skills & Experience

• Experience developing multimedia strategies or content plans for a complex enterprise or global brand.

• Familiarity with live production, livestream, studio, podcast, and broadcast workflows.

• Experience with project and portfolio management tools such as Asana or monday.com, Adobe Creative Cloud, digital asset management platforms, and content performance analytics.

• Experience managing external agencies, production partners, freelancers, or multimedia budgets.

• Bachelor's degree in media production, communications, marketing, design, or a related field, or equivalent experience.

Working Conditions

• Ability to participate in studio and production environments, including standing for extended periods and occasionally moving production equipment, as business needs require [HR to confirm physical requirements].

• Flexible hours may be required for select shoots, live broadcasts, or business critical events [HR to confirm].

• Occasional travel is required.

#LI-MF2

#LI-Onsite

Candidates should be comfortable with an on-site presence to support collaboration, team leadership, and cross-functional partnership.

Why Join Us:

At Acrisure, we’re building more than a business, we’re building a community where people can grow, thrive, and make an impact. Our benefits are designed to support every dimension of your life, from your health and finances to your family and future.

Making a lasting impact on the communities it serves, Acrisure has pledged more than $22 million through its partnerships with Corewell Health Helen DeVos Children's Hospital in Grand Rapids, Michigan, UPMC Children's Hospital in Pittsburgh, Pennsylvania and Blythedale Children's Hospital in Valhalla, New York.

Employee Benefits

We also offer our employees a comprehensive suite of benefits and perks, including:

• Physical Wellness: Comprehensive medical insurance, dental insurance, and vision insurance; life and disability insurance; fertility benefits; wellness resources; and paid sick time.

• Mental Wellness: Generous paid time off and holidays; Employee Assistance Program (EAP); and a complimentary Calm app subscription.

• Financial Wellness: Immediate vesting in a 401(k) plan; Health Savings Account (HSA) and Flexible Spending Account (FSA) options; commuter benefits; and employee discount programs.

• Family Care: Paid maternity leave and paid paternity leave (including for adoptive parents); legal plan options; and pet insurance coverage.

• … and so much more!

This list is not exhaustive of all available benefits. Eligibility and waiting periods may apply to certain offerings. Benefits may vary based on subsidiary entity and geographic location.

Acrisure is an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status. Applicants may request reasonable accommodation by contacting [email protected].

Final candidates will be required to complete post-offer verification processes related to the role and in accordance with applicable laws.

California Residents: Learn more about our privacy practices for applicants by visiting the Acrisure California Applicant Privacy Policy.

Recruitment Fraud: Please visit here to learn more about our Recruitment Fraud Notice.

Welcome, your new opportunity awaits you.