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Full-Time

Sales Collateral Manager

Confirmed live in the last 24 hours

Trustpilot

Trustpilot

1,001-5,000 employees

Online platform for consumer reviews

Consulting
Consumer Software
Consumer Goods

Mid, Senior

London, UK

Category
Customer Success Management
Sales & Account Management
Required Skills
Sales
Communications
Adobe Creative Suite
Marketing
Requirements
  • Proven history of marketing, preferably within a SaaS/ tech-centric global organization.
  • Experienced in writing briefs and developing value propositions and GTM / Sales collateral.
  • Proficient in both written and verbal communication skills with the ability to communicate across multiple stakeholders.
  • Demonstrate basic design skills and experience with tools such as Adobe Creative Suite, or similar, to produce visually engaging and brand-aligned marketing materials.
Responsibilities
  • Create best-in-class sales collateral and other enablement assets including comprehensive pitch decks, one-pagers, case studies, and whitepapers that put our customers first - from SMBs to multinational enterprises - and align with Trustpilot’s B2B value proposition, brand and messaging.
  • Work closely with the Commercial teams by participating in call listening, internal Voice of the Customer (VoC) sessions, and customer interviews. Use these insights to refine collateral and ensure alignment with customer needs and expectations.
  • Deliver initiatives to enhance conversion rates (CVR) and customer lifetime value (LTV) across the full customer lifecycle stages including a Sales and Customer Success enablement strategy.
  • Craft audience-centric messaging that ensures consistency and alignment with positioning across all customer touch points.
  • Develop and operationalize a clear and consistent process for socializing new materials, sunsetting old, and working with Commercial champions to drive adoption.
  • Stay on top of the competitive landscape and keep Commercial teams informed with up-to-date and digestible information.
  • Track and evaluate campaign and activity performance on an ongoing basis and suggest optimizations that improve results and scale successes.

Trustpilot connects consumers with businesses by providing an online platform for customer reviews. It allows users to share their experiences and opinions about various products and services, helping others make informed purchasing decisions. The platform is accessible to everyone worldwide, serving both individual consumers and businesses. Trustpilot operates on a free model for consumers, while businesses can subscribe to paid services that offer features like analytics and review management tools. This subscription model is the main source of revenue for Trustpilot. The company emphasizes transparency and trust, maintaining the integrity of its reviews through measures like its Transparency Report. Overall, Trustpilot aims to enhance consumer decision-making and assist businesses in improving their offerings based on customer feedback.

Company Stage

Series E

Total Funding

$199.9M

Headquarters

Copenhagen, Denmark

Founded

2007

Growth & Insights
Headcount

6 month growth

5%

1 year growth

9%

2 year growth

12%
Simplify Jobs

Simplify's Take

What believers are saying

  • Trustpilot's recent leadership hires from Adobe and Prosus Group signal a strong focus on strategic growth and revenue optimization.
  • The removal of 3.3 million fake reviews in 2023 underscores Trustpilot's dedication to maintaining the integrity and trustworthiness of its platform.
  • Partnerships with companies like Concept Management Ltd and VizyPay highlight Trustpilot's reputation as a trusted platform for genuine customer feedback.

What critics are saying

  • The competitive landscape with players like Yelp and Google Reviews could limit Trustpilot's market share and growth potential.
  • Maintaining the authenticity of reviews is an ongoing challenge that could impact user trust if not managed effectively.

What makes Trustpilot unique

  • Trustpilot's commitment to transparency, exemplified by its Transparency Report, sets it apart in the crowded review platform market.
  • The platform's global reach and open access for both consumers and businesses make it a versatile tool for a wide range of users.
  • Trustpilot's subscription services for businesses, offering advanced analytics and review management tools, provide added value beyond basic review functionalities.