Global Sales Marketing Manager

As our new Global Sales Marketing Manager, you will be responsible for developing and managing best-in-class marketing assets for our Commercial teams to be leveraged across the B2B organization, contributing to revenue growth and increased retention. You will also develop a strategy aligned with our global sales cycle, identifying key opportunities to support the sales process through targeted marketing assets and enablement materials, ensuring they are effectively utilized to deliver results.

We’re looking for an experienced, customer-obsessed marketer who will play a critical role in contributing to our vision to become the universal symbol of trust. You will ensure our sales and marketing collateral resonates with the specific needs of our key customer segments, and brings our exciting roadmap of product and feature innovations to life.

What you’ll be doing:

• Create best-in-class sales collateral and other enablement assets including comprehensive pitch decks, one-pagers, case studies, and whitepapers that put our customers first - from SMBs to multinational enterprises - and align with Trustpilot’s B2B value proposition, brand and messaging.
• Work closely with the Commercial teams by participating in call listening, internal Voice of the Customer (VoC) sessions, and customer interviews. Use these insights to refine collateral and ensure alignment with customer needs and expectations. 
• Deliver initiatives to enhance conversion rates (CVR) and customer lifetime value (LTV) across the full customer lifecycle stages including a Sales and Customer Success enablement strategy.  
• Craft audience-centric messaging that ensures consistency and alignment with positioning across all customer touch points
• Develop and operationalize a clear and consistent process for socializing new materials, sunsetting old, and working with Commercial champions to drive adoption.
• Stay on top of the competitive landscape and keep Commercial teams informed with up-to-date and digestible information
• Track and evaluate campaign and activity performance on an ongoing basis and suggest optimizations that improve results and scale successes.

Who you are:

• You will bring strategy, effective communication and collaboration skills and can evidence a proven history of marketing, preferably within a SaaS/ tech-centric global organization.
• Experienced in writing briefs and developing value propositions and GTM / Sales collateral.
• Motivated by evolving technologies and gaining a deep understanding of opportunities and risks associated with these.
• Proficient in both written and verbal communication skills with the ability to communicate across multiple stakeholders.
• Comfortable with ambiguity and self-motivated to build out and spearhead initiatives. Flexible approach to work and excited by change.
• Bias for action and able to deliver projects to a close, on time and on budget.
• Experienced in writing briefs and developing value propositions and sales collateral.
• Demonstrate basic design skills and experience with tools such as Adobe Creative Suite, or similar, to produce visually engaging and brand-aligned marketing materials.

What’s in it for you:

• A range of flexible working options to dedicate time to what matters to you
• Competitive compensation package + bonus
• 25 days holiday per year, increasing to 28 days after 2 years of employment 
• Two (paid) volunteering days a year to spend your time giving back to the causes that matter to you and your community
• Rich learning and development opportunities supported through the Trustpilot Academy, LinkedIn Learning and Blinkist
• Pension and life insurance
• Health cash plan, online GP, 24/7, Employee Assistance Plan
• Full access to Headspace, a popular mindfulness app to promote positive mental health
• Paid parental leave
• Season ticket loan and a cycle to work scheme
• Central office location complete with table tennis, a gaming corner, coffee bars and all the snacks and refreshments you can ask for
• Regular opportunities to connect and get to know your fellow Trusties, including company-wide celebrations and events, ERG activities and team socials.
• Access to over 4,000 deals and discounts on things like travel, electronics, fashion, fitness, cinema discounts and more.
• Independent financial advice and free standard professional mortgage broker advice

Still not sure?

We want to be a part of creating a more diverse, equitable, and inclusive world of work for all. We’re excited to hear about your experiences as well as how you will contribute to our working culture. So, even if you don’t feel you don’t meet all the requirements, we’d still really like to hear from you!

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