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Full-Time

UX/UI Researcher

Posted on 10/23/2024

SharkNinja

SharkNinja

1,001-5,000 employees

Designs and manufactures high-performance home appliances

Industrial & Manufacturing
Consumer Goods

Junior, Mid

Needham, MA, USA

This role will be based in Needham, MA.

Category
Product & UX/UI Design
UI/UX & Design
Required Skills
Interaction Design
Figma
Sketch
Data Analysis
Requirements
  • Proven experience as a UX/UI Researcher with a strong portfolio showcasing research projects and outcomes.
  • Solid understanding of user-centered design principles and research methodologies.
  • Proficiency in research and design tools such as Sketch, Figma, Adobe XD, or similar.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation skills.
  • Ability to work collaboratively in a cross-functional team environment.
  • Up-to-date with the latest UX/UI trends, techniques, and technologies.
  • BS/MS in Human-Computer Interaction, Interaction Design, Psychology, or a related field.
Responsibilities
  • Conduct User Research: Perform qualitative and quantitative research to understand user needs, behaviors, and pain points through methods such as interviews, surveys, and usability testing.
  • Analyze Data: Analyze research data to generate insights and recommendations that inform design decisions and improve user experience.
  • Create User Personas: Develop detailed user personas and journey maps to guide design and development teams.
  • Collaborate with Teams: Work closely with UX/UI designers, product managers, and developers to ensure research findings are integrated into the design process.
  • Design and Test Prototypes: Assist in creating wireframes, mockups, and interactive prototypes, and conduct usability testing to gather feedback and iterate on designs.
  • Present Findings: Present research findings and design recommendations to stakeholders, ensuring that user insights are effectively communicated and understood.
  • Maintain Research Documentation: Document research methodologies, findings, and design iterations to ensure transparency and consistency within the team.
  • Stay Updated with Trends: Keep abreast of the latest UX/UI research trends, tools, and technologies to bring innovative ideas and solutions to the team.

SharkNinja designs and manufactures home appliances and cleaning products that aim to make everyday tasks easier and more enjoyable. Their product range includes vacuum cleaners, kitchen appliances, and various household gadgets, all engineered to improve efficiency and quality of life. SharkNinja stands out from competitors by focusing on high-performance and reliable products that receive positive customer feedback. The company sells its products directly through its website and through retail partners, emphasizing customer satisfaction and brand loyalty. The goal of SharkNinja is to enhance daily living for consumers around the world by providing effective and convenient home solutions.

Company Stage

IPO

Total Funding

$558.6M

Headquarters

Needham, Alabama

Founded

1994

Simplify Jobs

Simplify's Take

What believers are saying

  • Significant investments from firms like Jump Financial LLC and TimesSquare Capital Management LLC indicate strong market confidence and potential for growth.
  • The introduction of innovative products like the Ninja(R) SLUSHi(TM) Professional Frozen Drink Maker showcases SharkNinja's commitment to continuous product development and market relevance.
  • High-profile endorsements and global brand ambassadors like David Beckham can significantly boost brand recognition and consumer trust.

What critics are saying

  • The competitive landscape in home appliances is intense, with major players like iRobot posing a constant threat to market share.
  • Relying heavily on high-profile endorsements can be risky if the public image of the ambassador changes negatively.

What makes SharkNinja unique

  • SharkNinja's dual-brand strategy with 'Shark' and 'Ninja' allows it to target different segments of the home appliance market, unlike competitors who may focus on a single brand.
  • The company's emphasis on high-performance and technologically advanced products sets it apart in the consumer goods market, where many competitors offer more basic solutions.
  • SharkNinja's strategic marketing, led by a seasoned CMO and bolstered by high-profile endorsements like David Beckham, enhances its brand visibility and consumer appeal.

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