Sales Advisor - Key Holder

Position:              Sales Advisor / Key Holder (Part time) 8 hours per week  (with opportunity to work overtime)

Location:              Samsonite Store, Designer Outlet Cheshire Oaks, Unit Kinsey Road, Ellesmere Port, CH65 9JJ

Availability:          November 2026

Job Purpose

As a Key Holder at Samsonite, you play an important role in creating a positive and collaborative team environment. You lead by example through your professionalism, adaptability, and commitment to excellence. By consistently demonstrating a proactive attitude and a willingness to support others, you inspire your team to deliver outstanding customer experiences. Your ability to take initiative and maintain a calm, solution-oriented approach under pressure sets the tone for a productive and respectful workplace.

You actively seek and value feedback, using it as a tool for personal and team growth. Your openness to learning and evolving with the business reflects Samsonite’s spirit of innovation and resilience. As a trusted team player, you contribute to a culture of mutual respect, accountability, and shared success. 

The Key Holder position includes but is not limited to the following major accountabilities:

Customer Service

• Identify customer travel needs and recommend Samsonite products that best suit their lifestyle.
• Provide accurate information about product features, warranties, and after-sales services.
• Apply the Smiles Selling Standards and follow Samsonite’s customer engagement process.
• Build customer loyalty and encourage repeat purchases through personalized service.
• Deliver inspiring service that reflects Samsonite’s commitment to excellence.

Store Performance & Analysis

• Has awareness of every communication and instruction sent to the store.
• Is aware of store budget and targets and has a good understanding of KPI’s.
• Reports any information that can contribute to the success of the store.

Stock Management

• Assists in managing stock.

• Ensures correct pricing of products displayed on the shop floor.

• Minimize losses to achieve the company shrinkage target below 0.5%.

• Assists in inputting and planning all stock movement and coordinates with the central retail team.

Human Resources Management

• Assists in training, coaching, motivating, developing and retaining staff.

• Assists in developing team spirit.

Operations

• Is aware of and applies to each authorized company operational policy and procedure, paying special attention to his additional responsibilities like cash and banking, opening and closing, till procedures, etc.

• Completes and maintains all required paperwork meeting the required deadlines.

• Maintains permanent store cleanliness, and an appearance to offer a customer friendly environment.

• Performs all reasonably relevant duties that are requested by the Store Manager.
• If applicable, observe specific local requirements relating to the trading environment.
• Actively participates and attends appropriate training as and when required.
• Help keep environmental policies in line with Green Mark .

Merchandising, Marketing & Promotions

• Maintain visual merchandising and window displays to Samsonite’s global standards.
• Stay informed about current promotions and marketing campaigns, help launch these campaigns and promotions on time and without delay.

Communication

• Communicates in a clear, polite, courteous and understandable manner and listens to others.
• Keeps abreast of local and new market trends, shares this info and makes recommendations to the Store Manager.
• Complies with personnel dress code and grooming in line with company policy.
• Acts as an Ambassador of the Company and of  the Company’s Brands

Reporting Line

• Reports directly to the Store Manager

Skills required:

• Ability to stand, bend, lift up to 15kg, and use ladders.
• Computer literacy.
• Previous retail experience, preferably in premium or travel goods.
• Ability to work under pressure.
• Sales-oriented mindset.
• Passion for travel and brand sensibility.
• Flexibility and adaptability.

Compensation Currency: Pound Sterling