Responsable
Marketing de la Performance/Manager, Performance Marketing
Posted on 2/16/2024
INACTIVE
Plusgrade

51-200 employees

Enhances travel industry revenue through ancillary solutions.
Company Overview
Plusgrade, a trusted partner to over 200 global companies in the travel and financial services sectors, excels in creating high-impact customer experiences and substantial revenue enhancements through its ancillary revenue solutions. The company's competitive edge lies in its ability to generate billions in new revenue opportunities for its partners, demonstrating its industry leadership. Additionally, its subsidiary, Points, offers unique ways to enhance the utility of loyalty program currencies for members, further driving revenue for travel companies.
Data & Analytics
Consumer Software

Company Stage

Seed

Total Funding

$7.7M

Founded

2009

Headquarters

Montreal, Canada

Growth & Insights
Headcount

6 month growth

1%

1 year growth

1%

2 year growth

27%
Locations
Montreal, QC, Canada
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Marketing
CategoriesNew
Social Media
Social Media Marketing
Social Media Strategy
Requirements
  • 3-5 years of B2B tech marketing experience
  • Experience in paid media demand generation roles
  • Proficiency in campaign media planning and buying/execution
  • Bachelor’s degree in Marketing, Business, or related field
  • Experience managing campaign and media budgets
Responsibilities
  • Bring knowledge of B2B lead-generation content models
  • Prepare effective campaign media plan and briefs
  • Hands-on media campaign setup across multiple B2B paid media channels
  • Perform frequent monitoring & optimization of campaign media performance
  • Collaborate closely with Sales teams
  • Conduct ongoing assessment and identification of new & existing media channels and audience targeting growth opportunities
  • Responsibility for day-to-day budget and financial management activity for paid media campaigns