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Bertelsmann

Global media, services, and education conglomerate

Regional Account Executive - SMB

Account ExecutivePosted on Nov 11
Full-timeMorrisville, NC, USANo salary listed

About the Job

Requirements

  • At least 2 years of quota-carrying B2B SaaS or technology sales experience, including responsibility for new customer acquisition.
  • Demonstrated success building pipeline and managing a full sales cycle.
  • Experience using Salesforce or a comparable customer relationship management system and a defined sales methodology.
  • Knowledge of B2B SaaS selling, territory planning, pipeline creation, qualification, discovery, value articulation, negotiation, and closing.
  • Ability to manage a higher-velocity sales cycle while maintaining customer focus, process discipline, and data quality.
  • Ability to communicate with business and operational stakeholders and translate needs into relevant solution value.
  • Skill in prioritization, objection handling, commercial judgment, and accurate forecasting.
  • Bachelor’s degree or an equivalent combination of relevant education and professional experience.
  • Ability to travel up to approximately 25%.

Responsibilities

  • Develop and execute a territory plan that prioritizes market opportunity, target accounts, pipeline creation, and attainment of assigned bookings goals.
  • Generate self-sourced pipeline through disciplined prospecting, referrals, events, partner channels, and coordinated campaigns.
  • Maintain sufficient pipeline coverage and accurate account, contact, activity, and opportunity data in Salesforce.
  • Lead discovery to identify customer needs, business impact, decision criteria, stakeholders, timeline, and budget.
  • Position Relias solutions through relevant demonstrations, business cases, and value-based recommendations.
  • Use the established sales process and qualification methodology to advance opportunities with clear customer commitments and next steps.
  • Develop proposals and lead pricing, negotiation, and contracting in accordance with approval requirements.
  • Maintain evidence-based opportunity stages, close dates, risks, and forecast calls.
  • Identify deal risks early and engage leadership or specialists appropriately.
  • Coordinate with Sales Development, Marketing, Solutions Consulting, Customer Success, Legal, Finance, and Revenue Operations to improve customer experience and execution.
  • Ensure clear and accurate handoffs following sale.
  • Build product, industry, competitive, and commercial knowledge through ongoing learning and coaching.
  • Use approved artificial intelligence, customer relationship management, sales-engagement, and revenue-intelligence tools to improve research, preparation, productivity, and execution while applying sound judgment.

Desired Qualifications

  • Experience selling into healthcare, human services, post-acute care, or another regulated market.
  • Experience with MEDDPICC or a comparable qualification methodology.
  • Experience using sales-engagement, conversation-intelligence, and approved artificial intelligence productivity tools.

About the Company

Bertelsmann

Global media, services, and education conglomerate

Bertelsmann is a global media, services, and education group made up of eight autonomous divisions, including RTL Group, Penguin Random House, BMG, and Arvato. It operates across B2B and B2C markets, with activities in broadcasting, book publishing, music rights management, and business process outsourcing. Its products range from streaming subscriptions and printed books to logistics, CRM services, and AI-powered content and rights-management tools. The company differentiates itself through a decentralized, entrepreneur-led structure that reinvests profits into content and digital infrastructure via its Boost program, backed by private foundations and the Mohn family. It aims to grow organically and through selective acquisitions while leveraging large-scale data and cross-divisional synergies to deliver personalized content and service experiences at a global scale.

Company size
10,001+
Company stage
Debt Financing
Total funding
$1.4B
Headquarters
Gütersloh, Germany
Founded
1835

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