Social Media Manager

Position Type: Full Time

Location: Philippines (Remote)

Schedule: Monday-Friday , PH and EST Overlap

Salary Range: $1100 - $1300 - under probation with possibility of increase

About the Role

We’re looking for a hands-on Social Media Influencer Marketing Manager to own our

social media marketing service. From building our paid ad infrastructure from the

ground up to sourcing creators and scaling winning campaigns. This is a hybrid

creative-and-performance role ideal for someone equally comfortable filming a UGC-

style video as they are reading a cost-per-click report.

Responsibilities

Influencer and Creator Management

• Identify, outreach, and manage relationships with influencers for product seeding campaigns

• Brief creators on content direction and ensure deliverables meet brand standards

• Build and maintain a roster of brand-aligned content creators

Paid Social & Account Setup

• Create, verify, and configure Meta Business Suite (Facebook & Instagram) and

• TikTok Ads Manager accounts linked to the brand

• Claim and optimize brand pages across TikTok, Instagram, and Facebook with consistent handles, bios, and visual identity

Content Creation

• Produce and/or direct creative video ads tailored for social media platforms

• Develop and test creative formats including UGC-style walkthroughs, testimonials, and lifestyle content

Performance & Growth

• Develop, Launch, monitor, and optimize paid campaigns on Meta and TikTok

• Scale winning ad creatives by increasing budgets on top-performing audiences and duplicating campaigns into broader lookalike segments

• Continuously test and iterate on creative formats to reduce cost-per-click and improve conversion rates

Who You Are

• Proven experience running paid campaigns on Meta and TikTok

• Hands-on experience with influencer outreach and seeding

• Strong creative eye with video production or direction experience

• Analytical mindset — comfortable using data to make creative and budget decisions

• Self-starter who can set up systems and workflows from scratch

• Experience in leading campaigns

Competencies and Qualifications

Must-Have

• Proven track record of at least 3-5+ years in effectively managing and growing social media accounts

• Proficient in managing accounts across key platforms like Instagram, TikTok YouTube, Twitter, FB pages and LinkedIn

• Analytics platforms (e.g., Google Analytics, Meta Ads Manager, and platform-specific analytics tools

• Holds the ability to Plan and execute a content calendar aligned with promotional campaigns, product launches, and seasonal events.

• Knows how to maintain consistent brand voice and visuals across all platforms

• Actively engage with followers through comments, messages, and polls to foster a sense of community.

• Someone who is able to track, measure, and analyze campaign performance

Advantageous:

• Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)

• Experience working with Amazon sellers or eCommerce platforms

Nice-to-Have

• Familiarity or experience setting up, maintaining, and fixing items on Walmart, Acenda, or Target

Application Process

A case study is required upon interview selection.

We understand that searching for a new job can be challenging, and we’re here to support you every step of the way. Our goal is to make the process as transparent and respectful as possible.

Typically, the interview process includes a Recruiter Interview, Client Interview, and Practical Test, but this may vary depending on the role. Throughout each stage, we’ll keep you informed and provide feedback as quickly as we can, ensuring you feel valued and supported throughout your journey with us.