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Abbott

Makes heart devices, glucose sensors and lab tests

Product Manager

Product MarketingConfirmed live in the last 24 hours
Full-timeShanghai, ChinaNo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree or higher in a relevant major is required.
  • At least 3 years of relevant work experience is required; senior-level applicants need at least 5 years of relevant work experience.
  • Good communication and English skills are required.

Responsibilities

  • Manage the development and implementation of strategic initiatives and operational strategies to achieve short-term and long-term organizational growth objectives.
  • Lead projects and cross-functional team members, including Service, R&D, RA, and Value Expansion teams, to accomplish product launches, pricing, promotion, technical application, field execution, and scientific support goals.
  • Potentially manage team members and build successors.
  • Be accountable for achieving assigned business targets.
  • Assess and define market size and opportunities during the planning process.
  • Develop and implement marketing strategies, tactics, programs, communications, and tools to achieve sales and margin goals.
  • Determine new product launch plans, including financial planning, positioning, pricing, promotion, and communication, based on strategic goals in the target segment.
  • Drive brand business through execution by the sales team, scientific leadership, and customer satisfaction.
  • Conduct training and develop localized training materials to communicate key brand messages, enhance the sales team's professional knowledge and barrier-handling, and align with brand strategies.
  • Work closely with global contacts to align brand strategy, integrate resources, and localize communication and sales materials.
  • Engage and manage key opinion leaders to increase influence.
  • Monitor healthcare policy, market trends, competitive status, customer insights, and brand performance to evaluate marketing activity effectiveness.
  • Conduct joint field calls with sales team members to provide field coaching and gather customer needs and competitive information.

About the Company

Abbott

Makes heart devices, glucose sensors and lab tests

Abbott makes medical devices, diagnostic tests, nutrition products and branded generic drugs for hospitals, laboratories, pharmacies and patients. Its best-known product is the FreeStyle Libre, a coin-sized sensor worn on the upper arm that tracks blood sugar around the clock without routine finger pricks. Its other lines run from heart valves, pacemakers and brain stimulators to lab analyzers, rapid tests and mail-in colon cancer screening kits, and Abbott earns money by selling these products to health systems, labs, retailers and consumers. The company was founded in 1888 by Chicago physician Wallace Abbott and is based in Abbott Park, Illinois.

Company size
10,001+
Company stage
IPO
Headquarters
Abbott Park, IL
Founded
1888

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