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Publicis Groupe

Runs advertising and digital transformation services

Associate Creator Management

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$50.1k - $63.2k /yrIn-person

About the Job

Requirements

  • At least 2 years of experience working in a digital, advertising, or creator marketing environment.
  • Exceptional presentation skills and experience working directly with clients.
  • Experience working in an agency setting.
  • Experience managing and coordinating projects in a fast-paced environment.
  • Comfort working in a startup environment and creating organization and processes where none may already exist.
  • Sourcing experience extending beyond social media.
  • Knowledge of online and offline spaces and a strong understanding of the relationship between brands, media, and consumers.
  • Knowledge of the creator space or strong interest in the industry, and an established network of managers, agents, or creator contacts.
  • Working knowledge of online performance tracking and brand measurement tools.
  • Strong organizational skills, ability to multitask, attention to detail, and ability to maintain schedules, timelines, records, and materials.
  • Ability to work independently and influence cross-functional teams, collaborate, and receive feedback.
  • Knowledge of major social platforms, including Instagram, Facebook, Pinterest, TikTok, Twitter, and YouTube.
  • Bachelor’s degree or equivalent experience.
  • Ability to handle sensitive, mature, controversial, or potentially offensive creator, platform, or client content professionally and in accordance with company guidance and escalation procedures.

Responsibilities

  • Be accountable for the overall success of Influential’s social campaigns.
  • Build and execute creator strategies specific to campaigns, refine existing success metrics, and introduce new success metrics.
  • Support training in planning and audience reporting, use of research tools, and development of writing and presentation skills.
  • Liaise between the creator management team and internal account management, research and analytics, and operations groups to ensure client needs are met.
  • Identify talent and creators strategically for campaigns to maximize return on investment and meet brand and client key performance indicators.
  • Manage vetting of talent presented to brands to ensure alignment with brand safety and campaign-specific criteria.
  • Use data and insights to position recommended creators to clients.
  • Oversee creator casting, negotiation, contracting, and content management across brand campaigns.
  • Stay up to date on trends and innovations in social media.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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