Director of Marketing
All Accor
Director of Marketing
All Accor
Global hotel management, franchising, loyalty program
Develop and implement marketing strategies to enhance brand awareness and drive revenue growth.
Lead annual marketing plans, campaigns, and promotional activities.
Oversee digital marketing, social media, public relations, and advertising.
Ensure consistent brand positioning and compliance with hotel brand standards.
Collaborate with Sales, Revenue, and F&B teams to maximize business opportunities.
Manage marketing budgets and ensure effective return on investment.
Build strong relationships with media, influencers, agencies, and business partners.
Identify market trends, competitor activities, and new marketing opportunities.
Plan and execute marketing initiatives for hotel outlets, events, and special promotions.
Monitor marketing performance and prepare reports for senior management.
Lead, motivate, and develop the marketing team to achieve departmental goals.
Perform other duties as assigned by the General Manager.
Bachelor's degree in Marketing, Business Administration, Hospitality Management, or a related field.
Minimum 7–10 years of marketing experience, including 3–5 years in a leadership role, preferably in luxury hospitality.
Proven experience in marketing strategies, brand management, and digital campaigns.
Strong knowledge of digital marketing, social media, public relations, and market trends.
Excellent leadership, communication, and organizational skills.
Ability to manage budgets, drive revenue, and deliver measurable results.
Creative, commercially driven, and results-oriented.
Knowledge of the UAE luxury hospitality market is an advantage.
Accor is a global hospitality group with a wide range of hotel brands spanning economy to luxury. It earns revenue from room bookings, food and beverage services, and management fees from franchised properties, while providing hotel management and franchising services to partners. The company runs a loyalty program, A Club, to keep guests returning, and expands its capabilities through acquisitions like Adoria and a stake in Squarebreak to broaden its offerings. Its goal is to grow its footprint and deliver consistent, responsible guest experiences worldwide by leveraging global expertise and local know‑how, with a strong focus on sustainability.
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