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Belkins

Appointment-setting agency delivering qualified meetings

Brand Lead / Growth Marketing Lead

Growth Marketing +1Confirmed live in the last 24 hours
Full-timeNo salary listed

About the Job

Requirements

  • Senior B2B marketing experience in services, including understanding how B2B buyers make decisions.
  • Experience owning pipeline or revenue numbers and explaining what drove them.
  • Experience building or leading brands that can be demonstrated.
  • Comfort working across websites, articles, case studies, social media marketing, and outbound, with particular strength in one area.
  • Experience working with agencies or freelancers to cover areas outside the candidate's expertise.
  • Practical use of artificial intelligence in work, applying high standards rather than using it generically.
  • Good judgment in design and content, including the ability to identify and improve work quality.
  • Fluent English at C1/C2 level, with clear writing and confident communication across teams.
  • Ability to work at pace, identify problems and patterns, generate ideas, and bring long projects to completion independently.

Responsibilities

  • Own the outbound pipeline by planning and running email and LinkedIn campaigns through the Belkins platform, coordinating scheduling with a freelance sales development representative, and owning the Revit Growth Program.
  • Lead website and content work by refreshing the website and sales deck every six months and overseeing content overall.
  • Grow Revit's presence on LinkedIn through weekly posts, social content, and managing the Revit Growth Newsletter from idea through distribution.
  • Set brand strategy, including choosing focus areas and key initiatives, and manage projects in Asana.
  • Build the company's reputation through Clutch reviews, case studies, four to five one-pagers and one to two client interviews per quarter, in collaboration with Delivery and Sales.
  • Work with the cold calling team lead to test calls as a pipeline channel and align messaging, target segments, and key performance indicators with campaigns.
  • Own marketing performance metrics by working with Sales on ideal customer profiles and close rate, working with Delivery on segments, and presenting marketing key performance indicators at monthly camps.

About the Company

Belkins

Appointment-setting agency delivering qualified meetings

Belkins is an appointment-setting agency that helps businesses grow by arranging qualified sales meetings and optimizing their sales funnel. It works across 50+ industries and has 2000+ loyal customers with a 95% retention rate, having scheduled over 300,000 appointments. The service starts with a kickoff call, launches campaigns within a week, and goes beyond booking to ensure the entire funnel—from a client’s website to their sales process—converts visitors into meetings and, ultimately, customers. Belkins differentiates itself by being ranked #1 in the USA for five consecutive years and delivering strong ROI, with an estimated $10 in revenue for every $1 invested. The company’s goal is to help businesses of all sizes capture more qualified leads, close more deals, and grow to the next level.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Dover, DE
Founded
2015

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