Director, Recruiting Strategy & Analytics

Job Classification:

Sales - Sales

The Director, Recruiting Strategy & Analytics, is responsible for developing and driving advisor recruiting strategies that accelerate growth across Prudential Wealth Advisors. This role partners closely with Recruiting Leadership, Field Leadership, and business stakeholders to identify market opportunities, prioritize advisor acquisition efforts, shape recruiting campaigns, and influence strategic decisions that drive recruiting outcomes.

Leveraging data analytics, advisor movement intelligence, competitive insights, and industry trends, the Director provides actionable recommendations and go to market processes to support both the business and the centralized recruiting organization. The role transforms complex recruiting and market data into strategic guidance that informs recruiting investments, recruiter deployment, market prioritization, lead-generation campaigns, and long-term growth strategies.

Reporting directly to the Head of Recruiting for Prudential Wealth Advisors, this leader serves as a strategic advisor to the recruiting leaders and Managing Directors, helping ensure recruiting campaigns, tools, resources, communications and marketing plans are backed by data, market intelligence, and measurable business outcomes.

Key Responsibilities

Recruiting Strategy & Business Partnership

• Lead the development and execution of advisor recruiting strategies aligned to Prudential Advisors' growth objectives.
• Partner with Recruiting Leadership, Field Leadership, and business stakeholders to identify opportunities to improve advisor acquisition outcomes and recruiting effectiveness.
• Recommend and drive recruiting priorities, market focus areas, advisor segments, and resource allocation strategies based on business objectives and market intelligence.
• Support the business and centralized recruiting organization in recommending strategic decisions informed by analytics, industry trends, advisor movement data, and competitive intelligence.
• Influence recruiting outcomes through effective target marketing campaign development, partnering on the development of strategic industry communications, complex advisor practice business case development, and thought leadership.

Market Intelligence & Recruiting Campaign Strategy

• Analyze advisor movement trends, competitive activity, market opportunities, advisor segmentation, and recruiting landscape insights.
• Identify high-potential recruiting markets, advisor profiles, and growth opportunities to guide recruiting efforts.
• Recommend targeted recruiting campaigns and lead-generation strategies based on advisor movement patterns and market analytics.
• Evaluate emerging industry trends and competitive dynamics to proactively adjust recruiting strategies.

Recruiting Performance Analytics & Insights

• Manage recruiting performance frameworks, metrics, scorecards, and KPIs that measure recruiting effectiveness.
• Monitor advisor acquisition outcomes, recruiter productivity, sourcing effectiveness, retention, AUM acquisition, GDC generation, and return on recruiting investments.
• Identify performance trends, risks, and opportunities through analysis of recruiting and business data.
• Translate complex data into actionable insights that support strategic decision-making.

Executive Reporting & Strategic Recommendations

• Deliver executive reporting, dashboards, and business reviews that provide visibility into recruiting performance and business impact.
• Present data-driven recommendations to Recruiting Leadership, Field Leadership, Finance, and senior business leaders.
• Communicate recruiting trends, market opportunities, and key performance drivers that influence growth strategies.

Strategic Planning, Forecasting & Investment Optimization

• Support Recruiting Leadership, P&A and Finance in establishing performance goals, forecast hiring outcomes, and evaluate recruiting investments.
• Develop analytical models, business cases, and projections that support recruiting strategy.
• Assess the effectiveness of recruiting programs, sourcing channels, recruiter deployment models, and investment decisions.
• Recommend optimization strategies to improve recruiting results and business outcomes.

Qualifications

• Bachelor's degree in Business, Finance, Economics, Analytics, Human Resources, Data Science, or a related field.
• 7+ years of experience in business analytics, sales analytics, workforce analytics, recruiting analytics, strategy, business intelligence, consulting, or a related discipline.
• Demonstrated experience developing performance measurement frameworks, KPIs, scorecards, dashboards, and executive reporting.
• Proven ability to transform complex data into actionable business insights and strategic recommendations.
• Strong analytical and problem-solving skills, with experience synthesizing large and complex data sets to support decision-making.
• Experience evaluating business performance, identifying trends, measuring return on investment, and recommending performance improvement strategies.
• Advanced proficiency in Excel and experience with data visualization and reporting tools such as Power BI, Tableau, Salesforce, or similar platforms.
• Strong executive communication and presentation skills, with the ability to influence stakeholders through data-driven insights.
• Proven ability to build effective partnerships across business, finance, operations, and leadership teams.
• Experience developing forecasts, business cases, and analytical models that support strategic planning and resource allocation.
• Strong project management and organizational skills, with the ability to manage multiple priorities and deliver high-quality analysis in a fast-paced environment.
• Financial services, wealth management, advisor recruiting, distribution, or sales organization experience preferred.

Preferred Qualifications

• Experience supporting recruiting, talent acquisition, sales, or distribution organizations through analytics and business intelligence.
• Knowledge of advisor recruiting, advisor productivity metrics, AUM growth, GDC generation, and financial advisor business models.
• Experience working with CRM, applicant tracking, workforce planning, or business intelligence platforms.
• Experience developing predictive models, forecasting methodologies, and workforce or sales performance analytics.

Critical Success Factors

Success in this role requires the ability to combine recruiting strategy, market intelligence, and analytics to drive business outcomes. The ideal candidate understands advisor recruiting dynamics, competitive recruiting trends, and growth strategies within the financial services industry. They are skilled at identifying opportunities through data, translating insights into strategic action, and influencing decision-making across stakeholders. The successful candidate serves as a trusted advisor to business leaders, helping shape recruiting priorities, optimize investments, and execute growth strategies backed by analytics and industry intelligence.

What we offer you:

Prudential is required by state specific laws to include the salary range for this role when hiring a resident in applicable locations. The salary range for this role is from $147,100.00 to $220,700.00. Specific pricing for the role may vary within the above range based on many factors including geographic location, candidate experience, and skills.

• Market competitive base salaries, with a yearly bonus potential at every level. 
• Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave. 
• 401(k) plan with company match (up to 4%). 
• Company-funded pension plan. 
• Wellness Programs including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs. 
• Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.  
• Education Benefit to help finance traditional college enrollment toward obtaining an approved degree and many accredited certificate programs.  
• Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period).

Eligibility to participate in a discretionary annual incentive program is subject to the rules governing the program, whereby an award, if any, depends on various factors including, without limitation, individual and organizational performance. To find out more about our Total Rewards package, visit Work Life Balance | Prudential Careers. Some of the above benefits may not apply to part-time employees scheduled to work less than 20 hours per week.  

Prudential Financial, Inc. of the United States is not affiliated with Prudential plc. which is headquartered in the United Kingdom. 

Prudential is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, sexual orientation, gender identity, national origin, genetics, disability, marital status, age, veteran status, domestic partner status, medical condition or any other characteristic protected by law. 

To maintain the integrity and security of our hiring process, Prudential may use identity verification technologies. Your consent will be obtained before any verification takes place.

If you need an accommodation to complete the application process, please email [email protected]. 

If you are experiencing a technical issue with your application or an assessment, please email [email protected] to request assistance.