Full-Time

Senior Product Manager

Gamification

Confirmed live in the last 24 hours

PicsArt

PicsArt

1,001-5,000 employees

Photo and video editing mobile app

No salary listed

Senior

Madrid, Spain

Category
Product Management
Product
Required Skills
Product Management
Data Analysis
Requirements
  • 5+ years of experience as a Product Manager, with a strong focus on gamification, engagement, or monetization
  • Proven success in launching and optimizing game-like features that drive user behavior
  • Familiarity with player motivation models, reward loops, and progression systems
  • Data-driven mindset with experience in A/B testing, cohort analysis, and retention modeling
  • Excellent communication and stakeholder management skills
  • Entrepreneurial spirit and bias for action
Responsibilities
  • Own and execute the gamification strategy across the product, including progression systems, rewards, achievements, and leaderboards
  • Leverage gaming principles to design habit-forming features that foster user motivation and social interaction
  • Collaborate cross-functionally with Product Design, Engineering, and Data Science to deliver high-impact features
  • Analyze user behavior and run A/B tests to optimize for engagement, retention, and monetization metrics
  • Work with company leadership and product teams to align gamification efforts with broader business goals
  • Partner with Marketing and Community teams to launch gamified campaigns and challenges
Desired Qualifications
  • Experience working in the gaming industry or on gamified consumer products
  • Knowledge of monetization modeling and revenue forecasting
  • Passion for behavioral design and emerging gamification trends

PicsArt provides a platform for digital photo and video editing, offering a wide range of tools to enhance and transform visual content. Users can access the platform through mobile apps, allowing them to edit images and videos conveniently. Key features include photo editing, video trimming, background removal, sticker creation, image upscaling, text addition, and promotional video creation. The app is designed to be user-friendly, catering to both beginners and experienced creators. PicsArt operates on a freemium model, where the basic app is free, but users can subscribe to PicsArt Gold for premium features and an ad-free experience. The company stands out in a competitive market with its extensive feature set and a strong community of over 150 million monthly active users. With over 1 billion installations and availability in more than 30 languages, PicsArt aims to be the go-to platform for creative expression and visual content enhancement.

Company Size

1,001-5,000

Company Stage

Series C

Total Funding

$195M

Headquarters

Miami Beach, Florida

Founded

2011

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with Getty Images enhances AI-generated content capabilities.
  • Growing demand for AI-driven content creation tools boosts PicsArt's market potential.
  • Expansion of the creator economy aligns with PicsArt's offerings for monetizing content.

What critics are saying

  • Increased competition from AI-powered tools like Canva and Adobe Express.
  • Potential backlash over AI-generated content perceived as less authentic.
  • Freemium model challenges as users demand more free features, impacting revenue.

What makes PicsArt unique

  • PicsArt offers AI-powered tools for both photo and video content creation.
  • The platform has a strong community of over 150 million monthly active users.
  • PicsArt's mobile-first design caters to the growing mobile internet usage trend.

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Benefits

Hybrid Work Options

Wellness Program

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
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