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IPG Mediabrands

Global media planning, buying, analytics

Manager, Data Management & Visualization

Data Management +1Confirmed live in the last 24 hours
Full-timeNew York, NY, USA$1In-person

About the Job

Requirements

  • Three to five years of experience in data operations and/or business intelligence.
  • One to three years of experience in an advertising agency environment, preferably in analytics, ad operations, marketing sciences, digital investment, or business analysis.
  • Three to five years of experience in digital media data, data governance, and quality processes in data warehousing or extract, transform, and load environments.
  • At least two years of experience in client-facing roles and managing project teams; offshore team experience is a plus.
  • In-depth knowledge of processes across multiple media channels and comfort with diverse dataset types, including paid and owned data.
  • Familiarity with campaign management and performance optimization processes.
  • Strong attention to detail and ability to identify and resolve data anomalies.
  • Advanced verbal, written, organizational, and project management skills, with the ability to manage multiple priorities.
  • Collaboration and interpersonal skills, with a proactive approach to problem-solving.
  • Experience in process automation or continuous improvement initiatives.
  • Advanced Excel proficiency is required.
  • Tools listed include Tableau, Power BI, Datorama, Looker and Looker Studio, Domo, PowerPoint, Adverity, Alteryx, SQL, Python, Amazon Web Services Redshift and S3, Starburst.io, Snowflake, DCM, DV360, Google Ads, DoubleVerify, IAS, Trade Desk, Facebook, Instagram, Snapchat, Twitter, TikTok, Prisma, HIVE, Asana, Smartsheet, Microsoft Teams, MediaTools, Lumina, and Hudson.

Responsibilities

  • Develop, implement, and maintain scalable data strategies, technical solutions, and data governance processes to address business challenges and account objectives.
  • Serve as a liaison among internal digital, marketing science, analytics, investment teams, offshore resources, and external partners to support data integration, campaign tracking, and project alignment.
  • Manage projects from requirements definition through completion, ensuring clear communication, timely delivery, and resolution of roadblocks using project management practices and platforms.
  • Oversee the integrity and quality of data throughout campaign delivery and optimization lifecycles.
  • Lead data harmonization, cleansing, quality assurance, and reconciliation efforts to ensure accurate performance tracking and reporting.
  • Oversee digital media buys and data flows, ensuring processes are followed and activities meet organizational and industry standards across programmatic, digital, search, social, and offline media channels.
  • Drive adoption of data operations methodologies and use automation to improve operational efficiency and data accuracy.
  • Provide guidance and oversight to team members, promote a collaborative team environment, and champion continuous learning and professional development.

Desired Qualifications

  • SQL is preferred.
  • Python is nice to have.
  • Offshore project-team experience is a plus.
  • Experience in analytics, ad operations, marketing sciences, digital investment, or business analysis in an advertising agency environment is preferred.
  • Experience with MediaTools, Lumina, and Hudson is a bonus.

About the Company

IPG Mediabrands

Global media planning, buying, analytics

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
London, United Kingdom
Founded
2007

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