Growth Account Executive - Higher Education

At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:

As part of our market-leading growth, we are looking for a high-performing individual contributor to partner with our existing clients using Canvas LMS and the Instructure Learning Platform across the Nordic region. This role requires travel for onsite visits and events (30%) and a strategic mindset. As a Growth Account Executive, you will be responsible for the long-term, sustainable success of institutions (primarily universitet and högskola) using our solutions across the region, ensuring all aspects of the business are healthy and thriving.

Remote for candidate based in Sweden

Hybrid for candidate based in UK

What You Will Be Doing

• Lead the development of Instructure’s client strategy for institutions in the Nordic region; manage multiple accounts strategically.

• Engage with institutions to understand their educational strategy, stay close to emerging trends, and develop innovative approaches to ensure client success with Instructure solutions.

• Create and articulate compelling value propositions for Instructure solutions and services.

• Support customer growth through effective sales engagements and successful go-to-market strategies to drive educational value.

• Secure long-term business by selling the value and ROI of our platform to enterprise customers.

• Provide informative input to other team functions, particularly Product and Customer Experience.

• Demonstrate superb pipeline management, providing regular forecast updates across short-, medium-, and long-term goals.

• Consistently achieve and exceed established quotas within specified time frames.

• Foster strong internal relationships and contribute to our entrepreneurial growth culture.

• Attend industry and key events, establishing yourself as a thought leader for innovation in the education sector.

What You Will Need to Know/Have

• English language proficiency and excellent business writing skills.

• Additional language skills desirable (Swedish or Norwegian proficiency preferred).

• Bachelor’s Degree and/or a minimum of 2-3 years of proven sales experience.

• Ability to conduct comprehensive needs analyses and craft compelling proposals aligned with client needs.

• Understanding of educational strategy and the process of selling a VLE/LMS is a plus.

• Preferred experience working in education or with a pedagogical background.

• Experience selling enterprise-level software, SaaS sales, and services.

• Preferred experience selling into education.

• Ability to perform detailed needs analysis, proposal development, and tender completion.

• Preferred experience managing public tender procurement.

• Strategic and consultative sales acumen, with the ability to think critically, proactively identify opportunities, and present tailored solutions to drive revenue growth.

Get in on all the awesome at Instructure!

We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:

• Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.

• Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.

• Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.

• Comprehensive wellness programs and mental health support

• Learning and development resources, including professional development tools and tuition reimbursement, to support your growth

• The technology and tools you need to do your best work

• Motivosity employee recognition program

• A culture rooted in inclusivity, support, and meaningful connection

We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes.

Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti-discrimination laws in every country where we operate.

All employees must pass a background check as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their legal name, current physical location, and provide a valid contact number and residential address, in accordance with local data privacy laws.

Any attempt to misrepresent personal or professional information will result in disqualification.