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World Vision International

Christian humanitarian organization supporting children worldwide

Business Development & Integration Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeKigali, RwandaNo salary listed

About the Job

Responsibilities

  • Develop cost-efficient and effective marketing products and strategies appropriate for the desired market.
  • Upgrade and enhance marketing products and strategies.
  • Pilot-test marketing products before institution-wide rollout, review the results, and refine the products.
  • Develop attractive names and packaging for each loan and deposit product and other services.
  • Prepare and update a marketing prospectus for investors, donors, credit providers, and technical groups.
  • Supervise the creation and implementation of plans and methods to raise awareness of all products and services, including newsletters, radio advertising, posters, school competitions, and press releases.
  • Supervise customer satisfaction, competition, and market surveys; recommend corrective actions and develop plans for COO and Board approval.
  • Recommend major changes to branch offices or infrastructure, such as relocation or renovation, to senior management.
  • Prepare an annual marketing plan and budget for marketing efforts, and review the budget quarterly.
  • Maintain close contact with information networks, including World Vision Regional and National Offices.
  • Prepare and edit press releases on behalf of VFR and, with CEO approval, coordinate their final release with media houses.
  • Develop promotional leaflets, flyers, calendars, and similar materials.
  • Develop proposals to improve VFR's overall image; review the corporate color, logo, and other identity elements and determine ways to improve them.
  • Develop a sales strategy for VFR.
  • Proactively pursue new business and sales opportunities.
  • Stay informed about new products and competitors in the market.
  • Achieve growth and sales targets.
  • Ensure the MFI reaches its target clients, including poor clients, women with dependent children, and Area Programs, by adjusting geographic locations, introducing products, linking with WV Savings Groups, and modifying delivery methods and education, while balancing institutional sustainability.
  • Ensure clients and their children are protected and treated with respect in the provision of financial services by implementing client protection policies, including preventing over-indebtedness, applying appropriate debt collection practices, and maintaining active client complaint mechanisms.
  • Ensure branch managers and staff are trained in and apply strong social performance practices.

About the Company

World Vision International

Christian humanitarian organization supporting children worldwide

What World Vision International does: It is a Christian humanitarian, development, and advocacy organization focused on children. It operates in nearly 100 countries with 33,000+ staff and works with supporters to help more than 200 million vulnerable children by addressing the root causes of poverty. How its product works: Through long-term programs and rapid relief, it provides essentials like water, food, and tools for families to overcome poverty, guided by faith and field expertise, and coordinated across communities by staff and partners. How it is different from competitors: It combines a large, faith-guided global network with a clear focus on sustainable, root-cause approaches to development, serving all people regardless of religion, race, ethnicity, or gender, and stressing lasting impact that endures beyond one-time aid. What the company’s goal is: To improve the lives of children, families, and communities around the world and create lasting, generational impact.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Monrovia, CA
Founded
2012

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