Full-Time

Lead – Brand Marketing Operations

Los Angeles

Posted on 11/4/2024

Nike

Nike

10,001+ employees

Designs and sells athletic footwear and apparel

Compensation Overview

$97.2k - $217.7kAnnually

Senior

Los Angeles, CA, USA

Category
Brand & Creative Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Bachelors degree or equivalent combination of relevant education, experience and training
  • Minimum of 6+ years experience in a creative, fast-paced, and complex marketing environment
  • Proven success in portfolio management and large-scale, cross-functional program delivery
  • Results oriented, well organized, and can support multiple projects at once
  • Ability to navigate and utilize complex program management tools
  • Expertise in building and handling marketing budgets to meet business goals
  • Strong communication skills and ability to challenge the status quo and drive alignment across marketing teams
  • Self-directed and comfortable working in a dynamic, results-oriented environment
  • Proven ability to assess an issue and develop action steps for resolution
  • Expertise in Finance, Data/Analytics and Consumer Insights is a plus
Responsibilities
  • Be responsible for ensuring the team is running effectively and efficiently according to Nike’s seasonal and long-term marketing objectives through the management and administration of the Operating Plan, Seasonal Priorities, and Quarterly Business Reviews.
  • Define and align our brand priorities in LA, in partnership with the Los Angeles Marketing Leadership Team and other critical functions across the enterprise.
  • Be an expert in our creation and marketing processes, ensuring clarity in our brand direction, consistent measurement of our brand performance to fuel continuous Improvement and enable our priorities to be resourced including the development of budgets to meet business goals.
  • Oversee the development and execution of end-to-end marketing initiatives by providing operational efficiency, thought partnership, and process management tools to drive impact and deliver upon our brand strategies.
  • You are part of the North America Brand Operations team, partnering to establish and lead brand planning, operational best practices, and expertise.

Nike designs and sells footwear, apparel, equipment, and accessories for athletes and everyday consumers. The company stands out in the competitive sportswear market by fostering brand loyalty through continuous product innovation and endorsements from high-profile athletes. Nike generates revenue through retail stores, online sales, and a membership program that offers exclusive access to products. Committed to sustainability, Nike aims to reduce its environmental impact while delivering high-quality products and exceptional retail experiences.

Company Size

10,001+

Company Stage

IPO

Total Funding

N/A

Headquarters

Beaverton, Oregon

Founded

1964

Simplify Jobs

Simplify's Take

What believers are saying

  • Nike leads in digital commerce, a sector projected to grow to $6.3 trillion by 2024.
  • Nike's direct-to-consumer strategy increases profit margins by reducing reliance on third-party retailers.
  • Nike's Skims collaboration taps into the $216.9 billion women's fitness market by 2025.

What critics are saying

  • Increased competition from Hoka and New Balance as Nike's sales growth slows.
  • Skims partnership may alienate some of Nike's traditional customer base.
  • Skims collaboration could face backlash if products don't meet performance expectations.

What makes Nike unique

  • Nike's collaboration with Skims targets the growing women's fitness market.
  • Nike's partnership with University of Hawai'i strengthens its collegiate sports presence.
  • Nike's focus on sustainability aligns with increasing consumer demand for eco-friendly products.

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Benefits

Health Insurance

Remote Work Options

Flexible Work Hours

Company News

Digital Commerce 360
Feb 27th, 2025
Ecommerce Trends: Why the Nike vs. Fanatics competition is heating up in apparel

At the end of 2024, Nike remained the Apparel & Accessories category leader in Digital Commerce 360's Top 2000 Database.

KHON2
Feb 27th, 2025
Hawaii Athletics announces partnership with Nike, BSN Sports

The University of Hawai'i Athletics Department has announced a new multi-year partnership with Nike and BSN SPORTS, making them the official outfitter of UH Athletics.

Aloha State Daily
Feb 27th, 2025
University of Hawai'i athletics announces Nike deal

The University of Hawai'i at Mānoa athletics department has announced a department-wide apparel deal with Nike.

MarketBeat
Feb 23rd, 2025
Redmond Asset Management LLC Invests $481,000 in NIKE, Inc. (NYSE:NKE)

Redmond Asset Management LLC invests $481,000 in NIKE, Inc. (NYSE:NKE).

Nomusica
Feb 18th, 2025
Nike Partners with Kim Kardashian's Skims to Launch Women's Fitness Brand

Nike's sales have been slowing compared to competitors like Hoka and New Balance.

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