SSC HR Solutions

Senior CVM and Marketing Analysis

Growth MarketingConfirmed live in the last 24 hours

Full-timeRemote in EgyptNo salary listedRemote

At least 7 years of experience.
Telco industry experience is mandatory.
Experience in Telco customer value management, customer base management, or marketing analytics.
Hands-on experience personally designing and measuring campaigns.
Strong understanding of Telco commercial drivers, including average revenue per user, churn economics, recharge behaviour, prepaid and postpaid mechanics, and cross-sell into fixed and content services.
Experience with customer segmentation in a real customer data or campaign environment.
Experience with customer value management use cases such as churn, retention, dormancy, win-back, upsell, tariff migration, and device upgrade.
Strong understanding of control design, uplift, and incrementality measurement.
Strong SQL skills.
Experience working with engineering teams to specify customer attributes and segments.

Decide which customer attributes and segments are worth building.
Own the Telco use case library.
Define what each customer segment means commercially and how its value is measured.
Design and measure customer campaigns.
Build and use customer segments in a real customer data or campaign environment.
Own customer value management use cases end to end, including churn, retention, dormancy, win-back, upsell, tariff migration, and device upgrade.
Prove campaign impact through control design, uplift, and incrementality measurement.
Work with engineering teams to specify customer attributes and segments.
Work with a Customer Data Platform or campaign management platform.

SSC HR Solutions · Cairo, Egypt (Remote) · — · Posted 2026-09-17

Workplace: remote

Department: Marketing

Job Description

We are looking for a Senior CVM & Marketing Analytics professional with strong experience in the Telecommunications (Telco) industry.

The role focuses on Telco CVM, customer base management, customer segmentation, campaign design, and campaign impact measurement.

Key Responsibilities

Decide which customer attributes and segments are worth building.
Own the Telco use case library.
Define what each customer segment means commercially and how its value is measured.
Design and measure customer campaigns.
Build and use customer segments in a real customer data or campaign environment.
Own CVM use cases end to end, including:
Churn
Retention
Dormancy
Win-back
Upsell
Tariff migration
Device upgrade
Prove campaign impact through control design, uplift, and incrementality measurement.
Work with engineering teams to specify customer attributes and segments.
Work with a Customer Data Platform or campaign management platform.

Requirements

7+ years of experience.
Telco experience is mandatory.
Experience in Telco CVM, customer base management, or marketing analytics.
Hands-on experience in personally designing and measuring campaigns.
Strong understanding of Telco commercial drivers, including:
ARPU
Churn economics
Recharge behaviour
Prepaid and postpaid mechanics
Cross-sell into fixed and content
Experience with customer segmentation in a real customer data or campaign environment.
Experience with CVM use cases such as churn, retention, dormancy, win-back, upsell, tariff migration, and device upgrade.
Strong understanding of control design, uplift, and incrementality measurement.
Strong SQL skills.
Experience with a Customer Data Platform or campaign management platform is preferred.
Experience working with engineering teams to specify customer attributes and segmen

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