Senior Product Manager - Content Product
TikTok
Senior Product Manager - Content Product
TikTok
Short-form video platform with ads
About the Team With the mission of "Inspiring New Life and Helping Good Business," Local Services is committed to becoming the most trusted local services platform for users and partners. Through POI, Video, LIVE, Search, and other product experiences, Local Services connects users, merchants, creators, and service providers, making everyday life richer, more convenient, and more engaging. The TTLS Local Services Content Product Team is building the next generation of AI-powered content experiences that connect users with local businesses. We develop intelligent product capabilities such as AI-generated POI summaries, review insights, content understanding, recommendation highlights, and structured location information to help users discover, evaluate, and engage with local services across dining, travel, entertainment, and lifestyle scenarios. Responsibilities - Own the strategy, roadmap, and iteration of TikTok Local Services core product experiences, including POI detail pages, rankings, collections, maps, and other discovery surfaces. - Identify user needs across diverse global markets and design intuitive, innovative product experiences for dining, travel, entertainment, and other local services scenarios. - Partner closely with Search, Commerce, Recommendation, Engineering, and other cross-functional teams to build seamless end-to-end user journeys from discovery and inspiration through decision-making and transaction. - Leverage AI technologies to reimagine local services discovery and decision-making experiences, driving the development of next-generation intelligent product capabilities. - Define product requirements, prioritize initiatives, and collaborate with cross-functional stakeholders to deliver high-quality product launches. - Analyze product performance using data and experimentation, identify optimization opportunities, and continuously improve user experience and business outcomes.
Minimum Qualifications - Bachelor's degree or above. - Experience in product management for internet, consumer technology, digital platform, or related products. - Demonstrated ability to understand user needs across diverse international markets and translate complex business problems into intuitive product experiences. - Strong analytical and structured problem-solving skills, with experience using AI tools, data analysis, and experimentation methodologies (e.g., A/B testing) to inform product decisions. - Excellent cross-functional collaboration, communication, and stakeholder management skills in a fast-paced environment. Preferred Qualifications - Experience building customer-facing, e-commerce, local services, or consumer internet products. - Experience with content products or location-based discovery experiences, such as POI detail pages, maps, rankings, or place discovery. - Hands-on experience developing AI-powered products or integrating AI capabilities into product experiences. - Experience leading cross-functional initiatives involving search, recommendation, commerce, or transaction systems.
【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $228000 - $374000 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.
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