Full-Time

Staff / Principal Product Designer

Consumer

Ethos Life

Ethos Life

501-1,000 employees

Tech-driven online life insurance provider

No salary listed

Bengaluru, Karnataka, India

In Person

Category
UI/UX & Design (1)
Required Skills
Interaction Design
Figma
Sketch
Information Architecture
Graphic Design
Product Design
Requirements
  • At least 5 years (Senior) or 7 years (Principal) of Product Design experience
  • At least 2 years at a venture-funded startup in the last 4 years required
  • The majority of your experience is in-house working on direct-to-consumer products
  • You’ve worked in a high-velocity, experiment-driven environment
  • An understanding of when to use the design process and when to shortcut it. Your process has predictably excellent output
  • You can clearly articulate the reasoning behind your design decisions. Your work demonstrates intentionality and rigorous thinking
  • Demonstrated ability to measure the impact of your work and its impact on the business
  • A strong portfolio that demonstrates your ability to move quickly while producing high-quality work, including interaction details, visual polish, and content design
  • Experience leading projects end-to-end, including discovery, problem definition, ideation, and validation, all the way through engineering implementation and measurement
Responsibilities
  • Lead design strategy across multiple business units
  • Help set the vision for our overall user experience
  • Build new products and iterate on existing ones
  • Balance smaller projects with big bets that level up the overall product
  • Manage executive stakeholders across engineering, product, marketing, and more
  • Drive improvements to the product development process with cross-functional partners

Ethos Life offers online life insurance with a focus on simplicity and speed. What it does: Ethos provides term and whole life policies through an online platform, using partner carriers to issue coverage. How it works: Potential customers receive instant online quotes and can apply without a medical exam; the platform asks health and lifestyle questions to assess risk, with many applications approved in minutes. Revenue model: Ethos earns commissions on policies sold by its partner carriers. Value adds: Complimentary estate planning tools such as free wills and estate plans for eligible policyholders. How it differs from competitors: It eliminates medical exams, provides a fully online application process, and adds estate planning resources, positioning itself as a tech-driven, customer-friendly alternative in life insurance. The goal: Make life insurance easy to obtain and affordable for individuals and families while providing quick coverage and helpful planning tools.

Company Size

501-1,000

Company Stage

IPO

Headquarters

Austin, Texas

Founded

2016

Simplify Jobs

Simplify's Take

What believers are saying

  • Liberty Mutual partnership launches white-labelled platform expanding Ethos reach in 2026.
  • IPO at $19 per share on Nasdaq LIFE raises $97.5M valuing firm at $1.2 billion.
  • Banner Life collaboration adds two whole life products launched in under five months.

What critics are saying

  • Liberty Mutual white-label diverts 60-80% direct-to-consumer sales within 6-12 months.
  • NYDFS bans no-exam policies over $1.5M starting July 2026 slashing high-value market.
  • Bestow and Ladder capture share with lower-premium AI underwriting in 12-24 months.

What makes Ethos Life unique

  • Ethos eliminates medical exams using machine learning underwriting engine founded in 2016.
  • Ethos platform issues policies in minutes via online applications for term and whole life.
  • Ethos partners with carriers like Legal & General America and Banner Life for instant coverage.

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Benefits

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-1%
Yahoo Finance
Mar 24th, 2026
Ethos and Banner Life launch two whole life insurance products in under five months

Ethos Technologies has expanded its partnership with Banner Life Insurance Company to offer two new Ethos-branded whole life insurance products: Simplified Issue Whole Life and Guaranteed Issue Whole Life. The products will be available through Ethos' technology platform, extending the company's final expense solutions to more families. The collaboration moved from concept to market launch in under five months. Ethos now offers 12 products through its platform, working with carriers including Banner Life, TruStage Financial Group, Ameritas Life Insurance, Protective, North American Sammons and Aflac. The new whole life products will initially be available through select agencies and aim to help families cover end-of-life and other expenses. Both companies emphasised their shared commitment to closing the US life insurance coverage gap through more accessible and affordable solutions.

Yahoo Finance
Mar 3rd, 2026
Citi raises Ethos Technologies price target to $16 on strong Q4 revenue of $110M

Citi has raised its price target on Ethos Technologies Inc. to $16 from $15, maintaining a Buy rating following the company's strong Q4 results. The bank cited sustained operational momentum and acceleration continuing into Q1. Ethos reported Q4 revenue of $110.1 million, beating consensus estimates of $108.32 million, with 65% year-over-year growth. The digital life insurance platform reached 500,000 activated policies, a key milestone for adoption. The company projects fiscal 2026 revenue between $510 million and $514 million, representing approximately 32% year-over-year growth, with adjusted EBITDA of $99 million to $103 million. Founded in 2016, the Austin-based company uses AI and data science to modernise life insurance distribution through a no-medical-exam application process.

Carousel Capital
Feb 4th, 2026
Carousel Capital closes continuation vehicle for Ethos with Dextra Partners

Carousel Capital has closed a continuation vehicle for Ethos, a national provider of tech-enabled insurance claims investigation and medical management solutions. The vehicle is anchored by Dextra Partners, with Carousel Capital Partners VI making a significant investment alongside. Since partnering with Ethos in 2020, Carousel has supported the company's transformation from a specialised investigations provider into an integrated platform offering comprehensive services. Under CEO Micah Smith, Ethos has expanded nationally, completed strategic acquisitions and invested in its proprietary Sightline operating system and AI-enabled tools like Pathfinder. The continuation vehicle will support further technology investment, expansion of medical management offerings and deeper market penetration. Ethos has also established a new senior credit facility led by Freeport Financial, with participation from Apogem Capital and Barings.

Seeking Alpha
Jan 29th, 2026
Ethos IPO prices at $19 per share, raises $97.5M in middle of expected range

Ethos, a life insurance technology platform, priced its initial public offering at $19 per share, the middle of its expected range of $18-$20. The company offered 5.13 million shares of class A stock in the listing.

Yahoo Finance
Jan 29th, 2026
Insurance platform Ethos Technologies, backers raise about $200 million in US IPO

The company and the selling shareholders ‌sold 10.5 million shares at $19 apiece, the midpoint of its targeted range of $18 to $20 a ‌share. The IPO valued Ethos at about $1.2 billion, based on the number of shares outstanding mentioned in its prospectus. Ethos, backed by venture capital firms Accel and Sequoia, said its platform and underwriting engine transform the buying, selling, and ⁠risk management of life ‌insurance, helping customers secure coverage in minutes rather than months.