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Full-Time

Senior Director of Analytics

Confirmed live in the last 24 hours

Alo Yoga

Alo Yoga

1,001-5,000 employees

Eco-friendly advanced yoga activewear designer

Consumer Goods

Compensation Overview

$220k - $265kAnnually

+ Performance Bonuses + Long-term Incentives

Expert

Culver City, CA, USA

Category
Data Science
Data & Analytics
Required Skills
Mixpanel
Data Science
SQL
Tableau
Looker
Data Analysis
Google Analytics
Requirements
  • 15+ years of professional data science analytics experience at a high growth company or ecommerce business
  • Deep familiarity with Google Analytics, GA360, GA4, Adobe Analytics
  • Experience with analytics & tracking platforms such as Segment, Rudderstack
  • Deep familiarity with tagging tools (GTM, Tealium, Adobe etc.)
  • Experience utilizing a customer journey analysis tool (Mixpanel, Heap, Quantum Metric, Full Story etc)
  • Significant experience utilizing data warehouse or CDP to consolidate customer profiles & utilize across owned digital channels
  • Well-versed in advanced statistical analysis techniques and leveraging BI tools (e.g. Looker, Tableau)
  • Demonstrated leadership experience, willing to coach & develop team of high performers
  • Strong desire to collaborate cross-functionally, understanding varying objectives across business
  • Must be located in Los Angeles and work onsite full-time
Responsibilities
  • Collaborate closely with digital product & engineering to implement advanced analytics & tracking capabilities across all digital properties
  • Responsible for data integrity by owning all web & mobile analytics data sources & tag management, continuously optimizing & auditing
  • Own & advance our server-side, mobile app & headless tracking set-up
  • Collect, clean & manipulate data – use of SQL & fundamentals of data engineering
  • Spearhead advanced digital analytics initiatives related to identity and clickstream data
  • Operate as internal expert for GA4 and any other digital analytics tools
  • Lead team in optimizing daily/weekly/monthly product insights, informing consumer journey enhancements and reporting on the subsequent performance impact
  • Guide team focused on A/B testing & personalization efforts, instilling culture of disciplined statistical analysis
  • Guide team on customer journey analysis, heat mapping, session recording and user research best practices
  • Work closely with our technology team to ensure best practices across cookie consent management (CCPA, GDPR, etc)
  • Directly manage a team of Analyst to execute across supported channels
  • Motivate and drive a continuous performance-based culture within the team
  • Actively maintain and build a culture of learning, respect, transparency, and trust

Alo Yoga excels in the realm of activewear, seamlessly blending technological sophistication with eco-conscious production methods. This pioneer in high-performance yoga apparel not only champions sustainability but also drives sector standards by translating the demands of a modern lifestyle into stylish yet functional attire. Working here offers an opportunity to be at the forefront of wellness and fashion, making it an ideal environment for those passionate about influencing industry trends and advocating for environmental responsibility.

Company Stage

N/A

Total Funding

N/A

Headquarters

Beverly Hills, California

Founded

2007

Growth & Insights
Headcount

6 month growth

20%

1 year growth

53%

2 year growth

204%