Senior Marketing Manager

Career Category

Sales & Marketing Operations

Job Description

The Senior Marketing Manager, AIN LVL Brand Integration will serve as the senior Amgen India (AIN) marketing leader for the Lifecycle Value Lab (LVL) Advance pillar, supporting multiple brands. Reporting to the U.S. Executive Director, Brand Lead, this individual will lead a team of AIN-based marketers and partner closely with U.S. brand teams to translate commercial strategies into effective marketing plans and execution.

This role is accountable for integrating AIN-based marketers into the broader LVL organization, leading marketing execution across the Advance portfolio, and ensuring the team delivers against brand priorities and business objectives. The individual will oversee a team of 4–5 marketing professionals, establish clear priorities and accountabilities, and serve as a key connection between U.S. brand leadership and AIN-based teams.

As LVL evolves its operating model, this leader will help establish a fully integrated marketing organization across the U.S. and India, where AIN marketers own meaningful portions of brand plans, contribute to strategic discussions, and deliver measurable business outcomes.

Key Responsibilities

Brand leadership and integration

• Serve as the primary AIN marketing leader for the LVL Advance pillar, partnering closely with U.S. Brand Leads and cross-functional stakeholders across multiple brands.
• Develop a strong understanding of brand strategies, customer needs, competitive dynamics, and commercial priorities to ensure effective execution across the portfolio.
• Translate brand strategies into clear marketing priorities and executable plans for AIN-based marketers.
• Ensure AIN marketers are fully integrated into U.S. brand teams, participating in brand planning, performance reviews, agency discussions, and key business decisions.
• Provide marketing leadership and sound business judgment to help teams evaluate opportunities, make recommendations, and address execution challenges.
• Maintain strong connectivity between U.S. and AIN teams, ensuring alignment on business priorities, performance expectations, and evolving needs.

Marketing execution and business performance

• Lead and oversee the execution of marketing initiatives across the Advance portfolio, ensuring alignment with brand objectives and customer priorities.
• Establish clear ownership and accountability for defined portions of brand and tactical plans across AIN-based marketers.
• Partner with U.S. brand teams to identify opportunities to strengthen marketing effectiveness, improve customer engagement, and optimize brand performance.
• Guide the team in leveraging customer insights, market research, and performance analytics to inform marketing recommendations and decisions.
• Support LVL's test-and-learn approach by identifying opportunities for marketing experimentation, evaluating results, and applying learnings across brands.
• Manage priorities, resources, and competing business needs across the portfolio, ensuring high-quality and timely execution.
• Identify opportunities to simplify marketing processes, leverage shared capabilities, and improve efficiency across brands.

People leadership and organizational development

• Lead, coach, and develop AIN-based marketing professionals, fostering strong marketing capabilities, business acumen, and accountability for results.
• Establish clear performance expectations, development priorities, and individual ownership of marketing responsibilities.
• Build a high-performing team capable of operating with increasing independence, exercising sound judgment, and delivering meaningful business outcomes.
• Foster strong collaboration, trust, and shared accountability between U.S. and AIN-based marketers.
• Partner with LVL leadership to evolve roles, responsibilities, and ways of working as the AIN marketing organization matures.
• Champion a One LVL culture that encourages collaboration, continuous improvement, innovation, and a shared commitment to serving patients.

 Required Qualifications 

▪ B.Sc/B.Tech required; MBA, MS or other advanced degree preferred. 
▪ 12 - 17 years of relevant professional experience, including 10+ years supporting US pharmaceutical brands in marketing operations, product management or product owner roles.  
▪ Demonstrated experience partnering across commercial functions such as Brand Marketing, Analytics, Market Access, Sales and Customer Engagement, with a proven track record of leading cross-functional initiatives and influencing stakeholders. 
▪ Experience supporting or leading pharmaceutical brand marketing initiatives across HCP, Patient and KOL audiences. 
▪ Practical familiarity with enterprise marketing platforms and analytics capabilities, including AEM/DAM, Workfront, SFMC, Veeva or equivalent technologies. 
▪ Experience applying analytics, AI/ML and GenAI-enabled solutions to simplify marketing operations and drive measurable business outcomes. 
▪ Experience working with centralized/offshore delivery teams and managing external vendor relationships. 
▪ Strong ability to influence without authority and align diverse stakeholders across commercial, medical, analytics and operations functions.

▪ Preferred Qualifications 

▪ Pharmaceutical or healthcare commercial marketing experience with familiarity in MLR/compliance processes. 
▪ Experience supporting US pharmaceutical brand marketing and omnichannel engagement strategies. 
▪ Experience partnering directly with Brand Directors, Marketing Leads and cross-functional commercial teams to drive brand performance and customer engagement.

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