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Index

Digital marketing agency delivering multi-channel campaigns

Digital Advertising Specialist

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeMontreal, QC, Canada

About the Job

Requirements

  • A valid work permit for Canada is required.
  • At least 4 years of experience in media buying or digital advertising campaign optimization is required.
  • Experience managing and optimizing Google Ads and Meta Ads campaigns, including budgets, ad copy, targeting, and A/B testing, is required.
  • Ability to analyze data and design experiments to test hypotheses is required.
  • Bilingual proficiency in French and English is required.
  • Knowledge of Google Analytics, Search Console, SEMrush, Ahrefs, or equivalent tools is required.
  • Strong interpersonal, communication, and customer-service skills are required.
  • Strong writing skills in French and English are required.
  • Attention to detail and organization in a dynamic environment are required.
  • In-depth knowledge of the Google suite is required.
  • Ability to work independently and collaboratively, meet tight deadlines, and manage several projects simultaneously is required.

Responsibilities

  • Set up, manage, and optimize media-buying campaigns on Google Ads, Meta, and other platforms.
  • Develop advanced digital advertising strategies to achieve traffic, engagement, and return-on-investment objectives.
  • Research and analyze keywords, including visibility in AI-generated answers.
  • Write advertisements and effective creative copy.
  • Create visuals for online advertisements.
  • Analyze traffic quality using the company's AI platform, ALYA, and traditional analytics tools.
  • Understand clients' technical structures and formulate strategic recommendations.
  • Provide training to clients, partners, and new employees.
  • Contribute to company research and development for internal tools and the AI platform.
  • Perform quality assurance and continuously improve processes.
  • Keep current with industry trends, including developments in generative search engines and their impact on marketing.

Desired Qualifications

  • Google, Meta Blueprint, or other relevant certifications.
  • Web design and user experience skills.
  • Sales and business development experience.
  • Advanced search engine optimization knowledge, supported by examples of results achieved.
  • Experience using generative AI tools such as ChatGPT, Claude, or Gemini in a marketing context.
  • Suggestions for AI tools that could be integrated into company processes for automation, visual creation, data analysis, or campaign optimization.
  • Proficiency in a third language, such as Mandarin, Portuguese, or Spanish.
  • A university degree in communications, marketing, mathematics, statistics, or a related discipline.
  • Passion for the web and new technologies.
  • Familiarity with agency or technology environments.

About the Company

Index

Digital marketing agency delivering multi-channel campaigns

Index is a Montréal-based digital marketing agency that helps clients improve online performance by offering services such as search engine optimization (SEO), content marketing, custom platform development, analytics, and an AI marketing solution. The company executes multi-channel campaigns through a multi-disciplinary team, using data and technology to align brand image, objectives, and profits. Its product works by analyzing data from various channels, optimizing campaigns, creating tailored content, and building or integrating platforms to support marketing goals, all guided by measurable metrics. Index differentiates itself through its in-house breadth of services, local expertise in Montréal, and a team-driven, goal-oriented approach that prioritizes client profits and brand consistency. The company’s goal is to boost clients’ digital performance and profitability through coordinated campaigns and data-informed strategy.

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
Montreal, Canada
Founded
2009

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