Executive Assistant - Brand Marketing
About the job
- At least 3 years of experience as an Executive Assistant supporting vice president-level or senior leaders.
- Highly skilled in Microsoft Office with strong business acumen.
- Several years of experience managing an executive’s schedule end-to-end, including pre-reads, agendas, and follow-ups.
- Ability to exercise sound judgment, prioritize competing priorities, and manage time effectively in a fast-paced environment.
- Strong emotional intelligence, discretion, and ability to maintain confidentiality.
- Ability to organize team events with attention to detail, with an interest in event management.
- Ability to manage complex international travel, including multi-leg itineraries and frequent changes.
- Willingness to work occasional evenings, weekends, or holidays to support a global business.
- Eligibility to work in Canada.
- Exercise sound independent judgment and accountability in decision-making.
- Anticipate needs, solve problems, and remove obstacles before they arise.
- Provide executive administrative support through proactive scheduling and calendar management based on business priorities.
- Manage the inbox and draft correspondence to ensure timely communication and prioritization.
- Organize international and domestic travel arrangements.
- Coordinate complex market visits.
- Develop agendas, meeting minutes, and presentation materials.
- Organize onsite and offsite meetings and team-building events, coordinating internal resources and third-party vendors as needed.
- Partner with cross-functional teams to help advance company-wide initiatives.
- Organize and submit expense reports in a timely manner.
- Assist and communicate with supported leaders regarding decision-making, program management, and initiative implementation.
- Represent the organization professionally and with integrity.
- Interest in professional development based on areas of interest in the business.
- Ability to adapt quickly to new tools, processes, and priorities.
- Ability to build relationships and partnerships across the organization.
- Experience using the latest Microsoft Office tools.
About the company
Arc’teryx designs and sells premium outdoor clothing and gear for activities like mountain running, hiking, and climbing. Its product range includes jackets, pants, footwear, and accessories for men and women, sold through its website, own stores, and selected outdoor retailers. The gear emphasizes technical performance and durable materials to perform in extreme conditions, with seasonal launches such as lighter mountain-running gear. The company differentiates itself through meticulous design, advanced materials, and a direct-to-consumer plus wholesale model, paired with a strong reputation for quality. Its goal is to equip adventure enthusiasts with reliable, high-performance equipment and to foster a sense of community around outdoor activity, as seen in initiatives like Muslim Hikers.
Company Size
1,001-5,000
Company Stage
M&A
Total Funding
N/A
Headquarters
Vancouver, Canada
Founded
1989
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Simplify's Take
What believers are saying
- Amer Sports raised 2026 technical apparel growth to 25%-26% after Q2 Arc'teryx strength.
- Arc'teryx opened eight net new stores in Q2 2026 and targets 30-35 more.
- Dick's House of Sport shop-in-shops begin fall 2026, expanding U.S. reach.
What critics are saying
- Boutique Tag sued Arc'teryx in July 2026 over canceled wholesale orders in Montreal.
- Indonesia trademark battles continue through cassation, forcing legal spend and distracting management.
- A fresh sustainability or cultural backlash would destroy climber trust and relegate Arc'teryx to fashion.
What makes Arc'teryx Equipment unique
- System 0 launched August 26, 2026, pairing technical performance with repairability and recyclability.
- ReBIRD trade-in, resale, and unlimited repairs lock customers into Arc'teryx gear longer.
- Alpha stores in Montreal and Toronto turn retail into service-and-community showrooms.
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Benefits
Hybrid Work Options
Flexible Work Hours
Company News
Arc'teryx opens Montreal Alpha Store 20 years after entering the market. September 22, 2026 Arc'teryx has opened a new 9,599-square-foot Alpha Store on Sainte-Catherine Street in downtown Montreal, marking its largest retail investment in the city since entering the market 20 years ago. The three-level store at 1133 Sainte-Catherine Street West opened August 28, replacing the brand's longstanding location farther west on the street. It is the second Alpha Store in Canada, following the debut of the concept on Bloor Street in Toronto in 2024. The Montreal opening comes 20 years after Arc'teryx established its first Canadian retail store in the city. The company opened at 1515 Sainte-Catherine Street West in 2006, in what contemporary reports described as its first move into full-scale branded retail. The new location includes an expanded ReBIRD Service Centre offering repair, resale and product-care services, a dedicated Veilance area, community space and a broader Arc'teryx assortment. The store is spread across a ground floor, mezzanine and ReBIRD level. "Montréal holds a special place for Arc'teryx and has been part of not just our retail journey but our brand journey from the very beginning," Delaney Schweitzer, General Manager, North America at Arc'teryx, said in announcing the opening. Schweitzer said the new Alpha Store honours the city that welcomed Arc'teryx in 2006 and reflects the company's longstanding relationship with Montreal. Montreal played an early role in Arc'teryx retail. Arc'teryx was founded in North Vancouver in 1989, but when the company moved into full-scale branded retail, it chose Montreal. The original 4,500-square-foot store opened in 2006 within Concordia University's Engineering and Visual Arts complex on Sainte-Catherine Street West. At the time, company executives pointed to Montreal's outdoor community and its interest in design and fashion as reasons for choosing the city. The location also allowed the Vancouver-based company to test the concept outside its home market before expanding its company-operated store network more widely. Montreal later became an early market for some of the community features that have become more prominent in Arc'teryx stores. The former Sainte-Catherine location included the Beta Lounge, a community space with a climbing wall and programming for the local outdoor community. Arc'teryx has since built a substantial global retail network, with company-operated stores becoming an increasingly important part of the business. Its Alpha format represents one of the brand's most developed store concepts. The first Alpha Store opened at 50 Bloor Street West in Toronto in May 2024, occupying 9,274 square feet and featuring an extensive product assortment and ReBIRD services. Alpha locations have subsequently opened in New York, including stores in SoHo and at Rockefeller Center. Montreal is the second Canadian location to receive the format. At 9,599 square feet, the new Montreal store is slightly larger than the Toronto Bloor Alpha location. It occupies the former Michael Kors flagship at Sainte-Catherine and Stanley, moving Arc'teryx east from its longtime location near Concordia University and further into the core downtown shopping district. Michael Kors previously occupied roughly 9,000 square feet over three levels at the address before closing the store and subsequently opening at Royalmount. Inside Arc'teryx, multiple fitting rooms are positioned across the ground floor, mezzanine and upper level, while back-lit Jacket Bays display some of the brand's technical outerwear. A dedicated community area will host gatherings including run clubs and climbing groups. ReBIRD takes over the third level. A significant part of the new store is devoted to ReBIRD, Arc'teryx's program encompassing product care, repair, trade-in and resale. Arc'teryx says the expanded ReBIRD Service Centre represents the largest investment within the Montreal store. The space includes a dedicated repair-operator area offering full repair services, along with a permanent ReBIRD Resale section selling refurbished Arc'teryx products. Customers can also bring eligible products to the store for assessment and trade-in. Arc'teryx provides credit equal to 30 per cent of the original manufacturer's suggested retail price for eligible products, while complimentary technical washing is available for Gore-Tex, down insulation and softshell products. Damaged gear can be assessed by the in-house team, with repairs completed in-store where possible. "This is an incredibly proud moment for our brand, showcasing our commitment to a community who have been with us since day one," Dominique Showers, Vice President of ReBIRD, said in the announcement. Showers said the investment reflects Arc'teryx's commitment to helping Montreal customers keep their existing gear in use longer. The third level also includes a dedicated presentation for Veilance, Arc'teryx's urban-focused collection. Veilance has been growing within the broader Arc'teryx business. Parent company Amer Sports reported strong double-digit growth for the line during the first quarter of 2026 and said it planned to invest in new products and expand distribution during the year. The Montreal Veilance area takes its design cues from the city's urban environment, according to Arc'teryx. Its presence is notable given the role Montreal's fashion and design culture played in the company's original decision to establish a store in the city two decades ago. Design references Montreal and the mountains. Arc'teryx worked with MGB Architecture and Joseph Tontodonat on the new store, using natural materials and architectural details intended to reference the brand's mountain roots. The interior includes warm woods, dimensional stone and Sugi Ban-inspired finishes. Angled architectural elements and integrated lighting reference mountain and skyline forms, while West Coast planting is incorporated throughout the space. A custom vintage map of Montreal is incorporated into the store, while the Guide Table on the sales floor includes an interactive three-dimensional map of mountains and trails in the region. Arc'teryx also salvaged climbing holds from its former Sainte-Catherine Street store and used them to create a sculptural installation in the new location. The Veilance area draws additional inspiration from Montreal's urban environment. The relocation comes during continued investment along Sainte-Catherine Street by retailers establishing larger and more prominent downtown stores. The move from 1515 to 1133 Sainte-Catherine shifts Arc'teryxe east from the Concordia University area to a location near Stanley Street and a dense concentration of downtown retailers. Arc'teryx expands across North America. The Montreal Alpha Store is part of a broader expansion of Arc'teryx's company-operated retail network. The company currently lists five locations in Quebec: Sainte-Catherine Street, Royalmount, Carrefour Laval, Quartier DIX30 and Place Ste-Foy in Quebec City. Arc'teryx has also made several significant investments elsewhere in Canada in recent years. The brand has opened in Banff and Halifax, relocated its downtown Vancouver flagship to Robson Street and opened at Oakridge Park in Vancouver, in addition to launching the Alpha format on Bloor Street in Toronto. The expansion is expected to continue. Arc'teryx currently has 75 stores across North America, and management said during Amer Sports' second-quarter earnings call that it believes the network could eventually reach roughly 200 locations. Canada remains important to that strategy. Arc'teryx CEO Stuart Haselden told analysts during the earnings call that Canada is the company's home market and has its highest level of brand awareness, providing a natural base for expansion into the United States. Arc'teryx plans to add 30 to 35 net new stores globally in 2026. The company is also expanding categories including women's, footwear and Veilance, adding to the assortment available within its larger stores. Located in Toronto, Craig is the Publisher & CEO of Retail Insider Media Ltd. He is also a retail analyst and consultant, Advisor at the University of Alberta School Centre for Cities and Communities in Edmonton, former lawyer and a public speaker. He has studied the Canadian retail landscape for over 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees. September 21, 2026 September 18, 2026 September 17, 2026 Subscribe. * indicates required
Arc'teryx opens a massive three-storey flagship in Montréal. by James Chung · Published August 31, 2026 · Updated September 1, 2026 Arc'teryx just opened a much bigger home on Saint-Catherine. The new Alpha Store is at 1133 Saint-Catherine Street West. It's three floors and about 9,600 square feet, and it replaces the longtime Saint-Catherine shop that first opened in 2006. If you already own Arc'teryx gear, start at the ReBIRD care-and-repair service centre. You can bring in a worn shell for assessment and repair, get a technical wash and re-waterproofing, trade a piece for store credit, or shop authenticated resale gear that's been checked to perform like new. There's also a dedicated community space for run clubs and climbing groups, a Veilance area for city wear, and a few Montréal-specific details: a vintage city map, a sculpture made from climbing holds salvaged from the old Saint-Catherine store, and an interactive 3D map of nearby mountains and trails.
C.J. King named general manager of North America Sport for Helly Hansen. 2 hours ago Apparel group Kontoor Brands has appointed C.J. King as general manager of North America Sport for Norwegian outerwear brand Helly Hansen, effective August 31, 2026. In this role, King will oversee all aspects of the sport business for Helly Hansen in North America, including commercial strategy and marketplace execution. King will join the Helly Hansen leadership team and report directly to senior vice president and global head of Helly Hansen, Børre Hegbom. Hegbom stated that King brings a proven ability to lead high-performing commercial organisations, build deep connections with technical outdoor consumers and translate premium brand strength into sustainable growth. Hegbom added that the experience of King will be instrumental as the group strengthens the position of Helly Hansen in the US, which remains the largest outdoor market globally. King joins the brand from Canadian technical apparel brand Arc'teryx, where he spent 10 years in executive positions, including vice president of North American wholesale, vice president and general manager of North America, and vice president of global commercial operations. During his tenure at Arc'teryx, King managed both wholesale and retail distribution channels across North America while supporting the global omnichannel strategy of the brand. Prior to his time at Arc'teryx, King held progressively senior leadership roles across merchandising and marketplace strategy at several global outdoor and athletic brands, including performance brand Smartwool, Japanese athletic label Pearl Izumi and outdoor apparel brand The North Face. C. J. King Helly Hansen Kontoor Brands
Arc'teryx debuts the System 0(TM) circular design framework with the Sperro SV jacket. Engineered for complete end-of-life disassembly, the mountain-grade hardshell pairs GORE-TEX(R) Pro ePE membranes with ECONYL(R) regenerated nylon. Summary. Arc'teryx System 0 debuts as a circular design framework for technical apparel. Launches with the Sperro SV hardshell, built for durability, repairability, and recyclability. Available globally on September 4, 2026, via Arc'teryx stores and website. Arc'teryx has unveiled System 0(TM), a new design framework that embeds circularity across the entire product lifecycle while maintaining the brand's uncompromising performance standards. The first product under this initiative is the Sperro SV jacket, a multisport mountain-grade hardshell built with GORE-TEX(R) Pro featuring the ePE membrane. Engineered for durability, repairability and end-of-life disassembly, the Sperro SV jacket integrates recyclable nylon components in partnership with Aquafil, the maker of ECONYL(R) regenerated nylon. Certified by TESTEX(R) Circularity, Sperro SV demonstrates long-lasting wear, quick repairability, and advanced chemical recycling capacity, marking a milestone in sustainable technical apparel. Reinforced at common failure points and supported by three years of unlimited repairs via ReBIRD(TM), the jacket embodies Arc'teryx's "Designed to Persist(TM)" ethos. Tested by alpine professionals, including Vancouver's North Shore Rescue, Sperro SV reflects the brand's vision of gear that avoids landfills and continues to serve beyond its first life. The Sperro SV jacket will be available globally beginning September 4, 2026, through Arc'teryx's online and physical stores.
The Live Autopsy: why performative brand activations demand clinical deconstruction. Unboxing a premium product on a pristine retail counter is entirely forgettable. Standard product demonstrations treat the consumer like a passive observer, pointing out surface features while keeping the actual mechanics safely hidden away. This superficial engagement fails to justify premium price points in an increasingly skeptical market. To manufacture genuine hype, modern performative brand activations must abandon safe displays and physically tear the product apart in public. The solution is the Live Autopsy. This framework transforms a standard pop-up into a theatrical operating theatre, where products are aggressively dissected and deconstructed under clinical spotlights. By treating standard engineering like an anatomical marvel, brands create visceral, highly documented moments that prove their manufacturing superiority. Here is how three forward-thinking brands used clinical deconstruction to turn technical specifications into theatre. Photograph: Dyson/dyson.in Dyson. The Model: Inside their flagship stores, Dyson suspends deconstructed versions of their vacuums and hair care products (like the Airwrap) in mid-air or behind glass cases. The outer shells are stripped away to reveal the Hyperdymium motors, circuitry, and internal airflow mechanics. Why It Works: It proves that you aren't just buying a vacuum; you are buying high-end, proprietary technology. It transforms plastic home appliances into high-end, obsessively engineered artifacts, directly justifying their premium price points. Photograph: Arc'teryx/arcteryx.com Arc'teryx. The Model: Arc'teryx has launched "ReBIRD" repair centers directly inside their flagship retail stores. They put technicians front-and-center under bright lights. Customers watch as jackets are torn down, heat-taped, and reconstructed live. Why It Works: This merges the repair economy with live entertainment. Watching a technician surgically repair a $600 jacket proves the durability and superior construction of the garment far better than a standard product tag could. Photograph: Jean Palmieri/wwd.com Hermès. The Model: For their global "Hermès in the Making" exhibition, the brand pulls artisans from their French workshops and places them at clinical workbenches. Attendees watch them actively deconstruct and hand-stitch leather bags, assemble wooden saddle trees, and separate complex silk screens. Why It Works: It proves their staggering luxury prices are tied to genuine human craftsmanship, not just a famous logo. Watching raw materials get physically hammered, stitched, and repaired live frames the product as a generational heirloom rather than a seasonal accessory. The playbook: clinical deconstruction. The era of placing a static product on a pedestal is over. When planning your next campaign, you must stop hiding your engineering behind sleek outer shells and polished marketing copy. Instead, design environments that intentionally destroy, dissect, and expose the inner workings of your flagship items in front of a live audience. This structural transparency builds unbreakable consumer trust and turns a basic product demonstration into aggressive, undeniable proof. Are you just telling the crowd how it works, or are you cutting it open to show them?