Full-Time
Partnerships Coordinator
Posted on 6/27/2024
WITHIN
201-500 employees
Integrates performance media with branded content
Compensation Overview
$62.4k - $198kAnnually
Mid
Long Island City, Queens, NY, USA
- 2-3 years of relevant partnerships or sales experience within a B2B context preferred
- Strong communication and relationship development skills
- Revenue and goal-focused with a proven track record of identifying opportunities through strategic marketing within B2B SaaS or partner organizations
- Excellent organizational skills, attention to detail, and creative flair
- Proficiency in Google Workspace and Microsoft Office products with experience in project management tools like Asana
- Source net new partnership opportunities & nurture relationships with key partners to generate new business and support reciprocal lead flow
- Support the planning of various events including industry conferences, networking dinners, client summits, and Lunch & Learns
- Collaborate with marketing to plan and execute co-marketing and enablement activities with key partners including joint webinars, in-person events, and case studies
- Vet, onboard, and negotiate agency-wide deals with potential new partners as part of WITHIN’s center of excellence
- Represent WITHIN & brkfst.io at networking and industry events in NYC to increase awareness support demand-generation initiatives
- Maintain internal partnerships resources and external facing directories
WITHIN is a leader in the Performance Branding sector, specializing in merging performance media with branded content to help brands achieve their business and marketing goals. They offer advanced solutions such as channel strategy development, marginal bidding, attribution modeling, and lifetime value analysis. This strategic approach allows them to create personalized content at scale, making them a valuable partner for prominent brands seeking to optimize their marketing efforts.
Company Stage
Seed
Total Funding
$150K
Headquarters
New York City, New York
Founded
2015
6 month growth
↓ -15%1 year growth
↓ -5%2 year growth
↓ -15%
Simplify's Take
What believers are saying
- Securing Foot Locker, Inc. as a client solidifies WITHIN's reputation and opens doors for further high-profile partnerships.
- The partnership with Foot Locker, Inc. provides a significant opportunity for growth and showcases WITHIN's ability to handle large-scale, omni-channel marketing strategies.
What critics are saying
- Relying heavily on high-profile clients like Foot Locker, Inc. could pose a risk if such partnerships were to end abruptly.
- The niche focus on Performance Branding may limit WITHIN's appeal to clients looking for more traditional or specialized marketing services.
What makes WITHIN unique
- WITHIN is the world's only Performance Branding firm, setting it apart from traditional media agencies.
- Their unique approach combines performance marketing with brand building, offering a holistic strategy that appeals to clients seeking both immediate results and long-term brand equity.