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Marsh & McLennan

Brokers insurance and runs risk and HR consulting

Business Insurance Marketing Lead

Full-TimeUpdated on 10/24/2026
No salary listed
Senior
Tampa, FL, USA+1 moreMore locations: St. Petersburg, FL, USA
HybridHybrid work at either listed Florida location; overnight travel required.
InsuranceInsurance Sales & Agency
Company Does Not Provide H1B Sponsorship

About the job

Requirements
  • Five years of relevant insurance industry experience.
  • Appropriate insurance licenses.
  • Considerable knowledge of markets, policies, and coverage issues for all states and industries served.
  • Organizational skills to plan and prioritize workload and oversee application of workflows and procedures.
  • Leadership, service, and team-orientation skills to provide direction, praise, constructive feedback, and development to employees in a way that maximizes productivity and team morale.
  • Strong communication and interpersonal skills to build and maintain positive business relationships with clients, market contacts, and internal teammates.
  • Persuasion skills and tact to obtain information, negotiate with markets, obtain commitments or payments due from others, and motivate staff.
  • Discretion and problem-solving skills to analyze client information and proposal competitiveness, and to resolve client, market, and employee-relations problems.
  • Demonstrated proficiency in basic computer applications such as Microsoft Office Suite.
  • Ability to travel overnight.
Responsibilities
  • Serve as a consultative point of contact for clients on coverage and marketing matters, identify and understand client needs, and provide recommendations with supporting rationale with limited or no oversight from the Producer.
  • Assist the Producer in sales efforts, including responding to Requests for Proposals, participating in prospect meetings, and selling additional lines and endorsements that enhance coverage and meet client needs.
  • Build and maintain key client and carrier relationships by phone, email, and in person.
  • Develop working knowledge of the current marketplace and capabilities for providing alternatives for the transfer of risk.
  • Coordinate and work closely with local and national leadership to drive line-of-business strategy and initiatives and promote and drive utilization of best practices.
  • Negotiate pricing where applicable, as well as policy conditions and terms with selected carriers, and decide the best carrier or carriers for the client within marketing guidelines.
  • Assist the Producer and account-team members in collecting client information.
  • Provide analyses and coverage-needs recommendations to the Producer and client; assist the Producer in developing initial marketing and renewal strategies; and lead execution of marketing and renewal strategies with account-team members and through direct communication with carrier underwriters and other carrier representatives.
  • Lead the renewal process and prepare company applications and submissions to appropriate markets.
  • Prepare proposals, finance agreements, and other presentations as requested.
  • Assist the Producer in presenting coverage and renewal recommendations to the client, or lead those presentations.
  • Direct and lead renewal strategy, mid-year reviews, and annual stewardship meetings as requested.
  • Visit prospects or clients with the Producer or other teammates as required.
  • Understand and use client-management systems and other relevant technology platforms.
  • Attend seminars, classes, and carrier meetings to keep abreast of new products for clients and develop expertise in legislative changes.
  • Serve as a resource to teammates and maintain strong knowledge of insurance carrier products and programs.
  • Mentor and train other account-team members as appropriate.
  • Back up and support account teams as required with interim marketing or technical support assistance.

About the company

Marsh & McLennan Companies, which operates under the Marsh brand, is an insurance broker and consulting group serving businesses, governments and institutions worldwide. Its Marsh Risk unit arranges property, casualty, cyber and employee-benefit coverage, while Guy Carpenter places reinsurance for insurers. Mercer advises employers on pay, benefits, retirement and investments, and Oliver Wyman, Lippincott and NERA handle strategy, brand and economic consulting. Brokers earn commissions and fees from placing coverage, and consultants bill client fees or charge fees based on assets or plan members. The company traces its roots to 1871 and is headquartered in New York City.

Company Size

10,001+

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, NY

Founded

1871

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Simplify Jobs

Simplify's Take

What believers are saying

  • Consulting drives growth: Mercer and Oliver Wyman's group grew 8% organically in the June 2026 quarter, versus 3% for broking.
  • Profits cushion jobs: Marsh kept about 27 cents of operating profit per sales dollar in 2025, before one-time costs.
  • Many career paths under one employer: 95,000+ colleagues span broking, reinsurance, benefits and strategy consulting in 130 countries.

What critics are saying

  • Expect cuts: Thrive, announced October 2025, sets aside $500 million, mostly severance and technology, to save $400 million yearly.
  • Pricing works against broking: Marsh's index shows commercial rates fell 6% in the June 2026 quarter, an eighth straight drop.
  • Back-office roles are being consolidated: a Business and Client Services unit is pooling operations and technology teams company-wide.

What makes Marsh & McLennan unique

  • Consulting is a third of the business: Mercer and the Oliver Wyman group earned 36% of 2025 revenue.
  • Investment management sets it apart: Mercer is the world's largest outsourced chief investment office, running portfolios for institutions.
  • Scale sets it apart: 2025 revenue grew 10% to $27.0 billion across broking, reinsurance and consulting.

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