Web Content Manager

Job Description

About Z
Z has a clear purpose: Powering better journeys, today and tomorrow. As one of New Zealand’s largest transport energy companies, we have a commitment to delivering safe, secure, and reliable transport energy – with the opportunity to deliver new journeys, with new energy solutions in a changing world.

We are proud to be the Kiwi contingent of Ampol, an independent Trans-Tasman energy company, with trading offices across the globe, which are united behind our shared purpose. While many of the challenges and opportunities we face go beyond national boundaries, together we have the scale, influence, and capability to deliver for our customers, communities, and our people.

About our Customer Business Unit
Our Customer team are focused on exactly that – our Customers! At Z, Customer Experience is at the heart of everything we do - our strategy, capability development and investment decisions. We're creating and continually developing products and digital channels our customers will love and that make their lives easier.

About the role

As part of the Marketing team, you'll help shape the online experience across the Z, Caltex and U-GO websites, ensuring customers can easily find information, engage with our promotions, and access the products and services they need. As our Kaitaki Ihirangi Tukutuku Web Content Manager, you'll own and improve our websites as key marketing channels, helping deliver outstanding customer experiences across our brands.

This is more than a content publishing role. You'll combine hands-on website management with strategic thinking, using data, customer insight and business priorities to identify opportunities, solve problems and continuously improve performance. You'll manage day-to-day website operations, publish and optimise content, monitor performance, and work across teams to deliver meaningful improvements to the customer experience.

You'll bring experience managing website content, confidence using website analytics and performance data to guide decisions, and a strong understanding of how content, search visibility and user experience work together to achieve great outcomes. You'll be comfortable working with agency, technology and business stakeholders, translating technical information into clear recommendations and influencing decisions that balance customer, brand and commercial priorities.

Working across Marketing, Communications, Technology and external partners, you'll lead website governance, champion content standards and help shape the future direction of our digital channels. Success in this role requires someone who is equally comfortable working in the detail, navigating ambiguity, building strong relationships and bringing others along on the journey

Keen for a new challenge with a strong brand? Let’s kōrero!

This role can be based in either Tāmaki Makaurau Auckland or Te Whanganui-a-Tara Wellington.

You will have the opportunity to

• Own and continuously improve the web experience across the Z, Caltex and U-GO websites, balancing customer needs, business priorities and brand standards.
• Lead website governance, content standards and quality assurance, helping stakeholders deliver consistent and effective digital experiences.
• Partner with Marketing, Communications, Technology and agency teams to prioritise initiatives, solve problems and deliver website enhancements.
• Use website analytics, customer insights and performance data to identify opportunities, inform decisions and drive continuous improvement.
• Translate technical and performance information into clear recommendations that influence decision-making and improve customer outcomes.
• Identify, prioritise and implement improvements that enhance customer journeys, engagement and website effectiveness.
• Manage and publish content, imagery, video and digital assets, ensuring content is accurate, accessible, on-brand and optimised for search and discoverability.
• Act as a trusted subject matter expert for the web channel, building strong relationships and bringing stakeholders along on the journey.

What you’ll bring to Z

• Proven stakeholder management skills, with the ability to build relationships and influence across business, technology and agency teams.
• Strong communication skills, including the ability to translate data and technical concepts into clear recommendations and gain alignment across competing priorities.
• Experience managing websites and digital content through a content management system, with a strong understanding of website operations and governance.
• Experience using Google Analytics (GA4) or similar tools to generate insights and inform decision-making.
• Strong knowledge of SEO, GEO, content optimisation and digital customer experience best practices.
• The ability to balance customer needs, business priorities and technical considerations to deliver practical outcomes.
• A proactive, solutions-focused mindset, with the confidence to navigate ambiguity, solve problems and drive continuous improvement.
• Strong attention to detail, commercial judgement and a passion for delivering high-quality digital experiences.

And of course, you’ll be passionate about what matters to Z, embracing and living our values to help us deliver on our aspirations and broader commitment to Aotearoa New Zealand.

Don’t meet every single requirement? At Z we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

What we can offer you

• A competitive remuneration package including short-term incentive plan, medical insurance and an enhanced employer contribution for KiwiSaver
• Generous leave provisions including sick leave, wellbeing leave, parental leave benefits and the option to buy additional leave
• The balance of hybrid working, enjoy some of your week at home and some in our welcoming office space
• Access to Z’s Benefits & Recognition platform providing you access to retail discounts and cashbacks at over 150+ retailers in Aotearoa New Zealand that assist with everyday living expenses
• The opportunity to contribute and be part of a supportive team that is here to make a difference
• A chance to build your own capability through learning from some of the industry’s most knowledgeable people who have a desire to share their insights along with access to upskilling opportunities and career development across the organisation
• Two days a year to do Good in your Hood, though our volunteering scheme, a chance for you to help others in your community in a meaningful way to you

The base salary range for this role is $97,000 to $108,350 per annum, plus 15% STI based on company and individual performance, a 5% KiwiSaver employer contribution and health insurance through Southern Cross.

Why Z?

Z has always been a proud Kiwi company. We’re aspirational for our future, confident of our role in Aotearoa New Zealand’s success and deeply loyal to our customers, communities and people.

At Z we focus on achieving extraordinary outcomes by setting the appropriate context, rather than by telling our people what to do. By doing this, high performing and talented people deliver better results and are more personally fulfilled.

We’re distinctive in our approach and if you’re up for a challenge, we’d love you to be part of it. If Z sounds like a place you believe you can add value and grow your own capability, then make sure you read Our Why. This is our founding document and provides further insights in what it means to part of the Z whānau.

If Z feels like a good match for your head and your heart, come join us for one heck of a journey!

 Whakauru | Apply

Please include a cover letter in your application, telling us why you’re a great fit for Z.

Applications close: Friday 13th November 2026

Please note that we may begin shortlisting as we receive applications. We encourage early applications as we may withdraw the advertising at any time.

To be considered for this position you must have the legal right to live and work in New Zealand

Qualifications

Additional Information

We care deeply for our people while pushing them to achieve their best as individuals and collectively as an organisation. Our flexible working approach and Rainbow Tick and Gender Tick accreditations - backed by our strong Group values, Whakatika Move as One, Whakaora Make it Happen, Whakamana Make it Count - have created an open and inclusive workplace that promotes personal development and is underpinned by a desire for our people and our communities to succeed.

One of the things we stand for at Z is Diversity & Inclusion. It is our belief that having a diverse workforce make it possible for our people to truly be themselves and deliver on our aspirations for Z.