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Pernod Ricard, créateurs de convivialité

Global producer and distributor of spirits

Marketing Placement Intern

Marketing Generalist & ManagementUpdated on Nov 13
Internship · Summer 2027London, UK

About the Job

Requirements

  • Interest in brands, marketing, and factors influencing consumer and shopper behaviour.
  • Curiosity about cultural trends, digital platforms, and how brands connect with audiences.
  • Interest in contributing ideas to campaigns, content, promotions, and brand experiences.
  • Interest in using research, consumer insights, and performance data to understand outcomes.
  • Comfort working with colleagues and agency partners to support marketing projects.
  • Willingness to learn, take ownership of tasks, and support day-to-day coordination.
  • Preferred degree discipline in Marketing, International Business, Commerce, or a related discipline.
  • Relevant experience may come from university coursework in marketing, branding, consumer behaviour, or business; research or data analysis projects on consumers, competitors, or market trends; content creation, social media management, event promotion, or organising activities for clubs, societies, or student organisations; retail, hospitality, or customer-facing work; or projects demonstrating creative thinking, commercial awareness, or customer understanding.
  • Excel skills to maintain trackers and work with data, and PowerPoint skills to present ideas and findings.
  • Confidence working with numbers, particularly for sales analysis and return on investment in customer and trade marketing roles.
  • Ability to turn research and performance data into clear observations and practical suggestions.
  • Clear written and verbal communication for sharing ideas, preparing briefs, and coordinating feedback.
  • Planning and organisational skills to keep project timelines, campaign materials, and administrative tasks on track.
  • Collaborative approach to working with brand teams, commercial colleagues, agencies, and suppliers.
  • Attention to detail when checking creative assets, updating trackers, and supporting budgets.
  • Initiative to ask questions, follow up on actions, and contribute ideas for improving activity.
  • Ability to balance day-to-day requests with longer-term projects and flag competing deadlines.

Responsibilities

  • Support customer marketing for On-Trade or Off-Trade customers, including developing artwork, menus, point-of-sale materials, display units, in-store materials, targeted promotions, and digital touchpoints.
  • Coordinate promotions and work with agencies, suppliers, category teams, and internal design teams to create trade- and consumer-facing assets.
  • Help plan resources, support budgets, review competitor activity, and contribute to trade shows, brand days, and new product launches.
  • Extract and analyse sales data to assess marketing performance and return on investment.
  • Support day-to-day team coordination by organising weekly meetings and agendas, taking minutes, raising purchase orders, and arranging samples and couriers.
  • Support trade marketing across brands and customers within Global Travel Retail, managing marketing asset requests, clarifying requirements, briefing designers, and coordinating production and ordering of materials.
  • Maintain Excel trackers, coordinate delivery of tasting stock, and help develop ways to quantify marketing return on investment.
  • Support digital campaigns, social media, content creation, influencer activity, creative briefs, content calendars, channel-specific assets, campaign launches, online advertising, and website activity.
  • Use audience insights and performance data to track digital campaign results, understand consumer engagement, and suggest improvements; monitor digital trends, emerging platforms, and competitor activity.
  • Support brand marketing by contributing to brand strategy, market research, consumer insights, packaging, communications, performance tracking, campaigns, project coordination, campaign materials, budgets, brand partnerships, and events.
  • Support brand partnerships, campaigns, and live experiences across arts, sport, and entertainment; coordinate events, product launches, sampling campaigns, logistics, and social content and influencer activity.
  • Track cultural trends, maintain a cultural calendar, produce a trends bulletin, and support project administration, budgets, and reporting.
  • Support creative campaigns and content by researching trends in music, fashion, sport, and design; contributing to creative briefs; supporting content shoots; coordinating campaign materials; preparing creative assets; and supporting project timelines, budgets, and approvals.

Desired Qualifications

  • An interest in sport and culture is helpful for identifying opportunities to keep brands relevant, distinctive, and connected with audiences.

About the Company

Pernod Ricard, créateurs de convivialité

Global producer and distributor of spirits

Pernod Ricard is a major player in the alcohol and spirits industry, owning a global portfolio of brands such as Absolut Vodka, Jameson Irish Whiskey, Chivas Regal, Beefeater Gin, Perrier-Jouët Champagne, and more. The company produces and sells a wide range of beverages—from vodka and whiskey to wine and champagne—and distributes them in over 160 countries. Its products work by combining traditional craftsmanship with scalable production and global marketing to position premium drinks for celebrations and everyday gatherings. Pernod Ricard differentiates itself through its extensive, multi-category brand lineup, strong international distribution, and a commitment to sustainability and responsible drinking, along with a focus on digital marketing and premium experiences. The company’s goal is to create conviviality—bringing people together to enjoy good times responsibly while continuing to grow its brands and uphold sustainable practices.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1975

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