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Full-Time

Vice President

Corporate Affairs Digital

Confirmed live in the last 24 hours

Zeno Group

Zeno Group

501-1,000 employees

Communications agency specializing in PR

Data & Analytics
Consulting

Compensation Overview

$95k - $156kAnnually

Senior, Expert

Chicago, IL, USA

Hybrid position based in Chicago.

Category
General Marketing
PR & Communications
Growth & Marketing
Required Skills
Social Media
SEO
Google AdWords
Data Analysis
Google Analytics
Requirements
  • 8+ years of experience in corporate or B2B digital marketing
  • Minimum of bachelor’s degree in marketing or other related field
  • Deep experience with corporate content strategy development, whether for a brand’s corporate social channels or an executive’s channels
  • Deep experience with paid social media, including behavioral targeting (especially LinkedIn)
  • Experience in developing a brand’s corporate website, including SEO
  • A natural copywriter and creative thinker
  • Strong problem-solving and natural leadership, with previous experience managing others
  • Highly experienced with client counsel and tough client Q&A conversations
  • Experience in numerous client presentations, with strong speaking skills
  • Strong project management skills with experience growing and leading a team
  • Strong understanding of performance metrics, optimization and ability to spot trends
  • Experience with SEM and programmatic display
  • Demonstrable experience in bid management and tracking solutions (Google Ads, Microsoft Ads, etc.)
  • Proficiency in Google Analytics, Google Tag Manager, Google Data Studio, and various ad platforms
  • Expertise in B2B influencer marketing, including both paid and earned
Responsibilities
  • Leading digital workstreams for key corporate clients including executive visibility and thought leadership, executive and corporate social media strategy, paid social, and online corporate storytelling
  • Developing data-driven strategies that leverage market, category and audience insights
  • Cultivating senior digital and marketing client relationships and driving execution from start to finish
  • Mentoring junior teammates and driving the team collectively towards success
  • Leading matrixed teams across specialties, including creative, analytics and paid media
  • Collaborating with C-level executives, providing counsel both proactively and reactively
  • Keeping the wider Corporate team looped in on leading-edge digital innovation and best practices

Zeno Group is a global communications agency that focuses on creating effective communication strategies for well-known brands across various industries, including consumer goods, technology, healthcare, and financial services. The agency uses a data-driven approach to storytelling, which helps them develop creative solutions that address business challenges and improve brand reputation. Zeno Group offers a range of services such as public relations, digital marketing, content creation, and brand strategy, charging clients through project fees or retainer agreements. What sets Zeno Group apart from its competitors is its commitment to pushing creative boundaries and delivering measurable results. The company's goal is to help brands engage their audiences in unique ways and achieve their business objectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

Town of Southampton, New York

Founded

1998

Simplify Jobs

Simplify's Take

What believers are saying

  • Working with high-profile clients like Turtle Wax, Asics, and ALDI offers significant exposure and career growth opportunities.
  • Recent strategic hires and promotions, such as Leah Katz and Mark Shadle, indicate a strong leadership team focused on growth and innovation.
  • Zeno Group's involvement in high-impact campaigns, like the CDC Foundation’s Live to the Beat, provides employees with the chance to work on meaningful and influential projects.

What critics are saying

  • The highly competitive nature of the communications industry means Zeno Group must continuously innovate to maintain its edge.
  • Frequent leadership changes, as seen with recent hires and promotions, could lead to strategic shifts that may cause uncertainty among employees.

What makes Zeno Group unique

  • Zeno Group's fearless pursuit of the unexpected and commitment to delivering measurable results set it apart in the competitive communications industry.
  • Their data-driven approach ensures that storytelling and strategies are not just creative but also impactful, providing a clear business advantage.
  • Leveraging new media platforms like TikTok to engage audiences in unique ways showcases their innovative edge over traditional advertising methods.

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