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Omnicom Group

Global marketing, media, and PR network

Manager – Digital Activation

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeUnited States$50k - $95k

About the Job

Requirements

  • At least 3 years of experience and expert knowledge of digital programmatic buying, with hands-on experience using one or more demand-side platforms such as The Trade Desk, DV360, or similar.
  • Experience managing a small team and balancing multiple people and work priorities.
  • Experience interacting with clients.
  • Experience working with large data sets and understanding methodologies for evaluating data.
  • Ability to manage costs while meeting performance and viewability goals.
  • Ability to communicate key ideas to non-digitally-centric teams.
  • Ability to work with and influence cross-functional teams.
  • Strong knowledge of Microsoft Excel and ability to coach others in shortcuts.
  • Working knowledge of third-party verification tools, including DoubleVerify.

Responsibilities

  • Ensure implementation of the Digital Planning & Optimization Process across programmatic and direct buying.
  • Oversee and direct the activation team’s day-to-day operations.
  • Manage budgets effectively.
  • Provide input and guidance on campaign design, including success requirements and optimal use of demand-side platforms.
  • Coordinate campaign setup, adjustments, and optimization with the broader activation team.
  • Work with the Strategy team to understand goals, address client needs, and communicate results and insights to clients.
  • Direct billing and reconciliation for programmatic campaigns.
  • Implement business intelligence tools and new capabilities, including new supply and data sources and media measurement techniques.
  • Provide expert consultation to vendors, internal teams, and clients.

Desired Qualifications

  • Experience working across several media channels and curiosity about emerging media platforms.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

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