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Red Bull

Manufactures and markets energy drinks

Student Marketeer

Brand & Creative MarketingConfirmed live in the last 24 hours
Part-timePalatine, IL, USA$17.75 /hrIn-person

About the Job

Requirements

  • Must be at least 18 years of age.
  • Must have a valid U.S. driver's license.
  • University or college enrollment is required.
  • Must be fluent in English; additional languages are advantageous.
  • Must be able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
  • Must be immersed in student life and understand the collegiate landscape and local city, including behind-the-scenes activities and hot spots.
  • Must be connected with a diverse range of influential groups and individuals on campus.
  • Must have an affinity for project management, working behind the scenes, and winning sales.
  • Must be willing to represent Red Bull in branded outfits and onboard the Red Bull Mini.
  • May be required to lift and/or move items weighing 25 pounds or more, as needed.

Responsibilities

  • Represent the brand's personality and values through everyday interactions with consumers or customers.
  • Build and execute a tailored, innovative campus plan that engages students and brings the brand to life at the university.
  • Create and maintain a strong network on and around campus, building relationships with key local individuals.
  • Identify local collegiate content creators in relevant Red Bull scenes and work with the FMS to bring them into the World of Red Bull.
  • Grow the user base and build awareness through product sampling at appropriate places and times, answering consumer questions and concerns.
  • Work at Red Bull events, collegiate activations, and supported events to help deliver an unforgettable brand experience.
  • Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations.
  • Increase brand engagement on social media handles through authentic content.
  • Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on campus, and in the region.
  • Collaborate with sales to open new distribution points for Red Bull on the university campus and beyond.
  • Use relevant Red Bull assets to keep the brand top of mind in sales accounts.
  • Ensure defined store standards are executed.
  • Deliver executional excellence and attention to detail across the role.
  • Share ideas and collaborate with the team through regular face-to-face and online interaction.
  • Plan and report activities accurately and on time in the dedicated online platform.
  • Contribute to business development by providing local insights, trends, and opportunities.

About the Company

Red Bull

Manufactures and markets energy drinks

Red Bull makes and markets energy drinks. It focuses on a signature global beverage and uses a distinct marketing strategy to build the brand. How it works: the drink combines ingredients such as caffeine and sugars (originally based on Krating Daeng) and is carbonated for Western palates, distributed worldwide through large-scale marketing, sponsorships, and events to boost sales. How it differs: it remains privately held by the founding families, avoiding public funding, and relies on a marketing-heavy approach—extreme-sports sponsorships, high-profile events, and a strong brand identity—rather than conventional product features alone. What it aims to do: maintain leadership in the energy-drink category, grow globally through branding and partnerships, and continue expanding its product line and presence without going public.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
Salzburg, Austria
Founded
1984

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