Marketing Communication Project Coordinator

Overview

Northwest is seeking a creative, highly organized Brand Coordinator to create impact across our Family of Brands and support efforts that drive revenue, growth, and overall brand awareness. You may have been considered a jack of all trades before, which drove your big ideas, initiative, and desire to make a difference on the projects you supported. In this role, your versatility will enhance multiple marketing communications initiatives. You will support our Family of Brands through content creation, campaign execution, project management, social media, events, communications, and brand initiatives. Success in this role requires creativity, initiative, strong time management skills, and a passion for seeing a project or idea come to life.

Responsibilities

You look for innovative, creative ways to grow brand recognition and awareness, create internal and external “Customers for Life”, and develop messages that keep people and the ‘why’ first. You enjoy working across departments to proactively make each project you lead and assist a success, helping to develop the message and materials that create impact. Developing brand materials and content and being able to seamlessly manage projects to completion will be a large focus for the Brand Coordinator position.

With this role, you’ll enjoy the variety that a marketing communications position offers, so your day-to-day may include but is not limited to:

Brand Marketing & Management

• Support the day-to-day marketing and brand management of assigned brands, ensuring marketing efforts remain consistent, effective, and aligned with overall brand direction
• Serve as a go-to marketing partner for assigned brands, helping coordinate needs, identify opportunities, solve day-to-day challenges, and keep initiatives moving forward
• Develop a strong understanding of each assigned brand, its markets, audiences, priorities, and marketing needs
• Execute across a variety of marketing channels and needs, including email marketing, digital and print creative, content, campaigns, social media, website updates, local marketing, and other brand initiatives
• Recognize when an opportunity, concern, or decision should be elevated while confidently managing day-to-day needs independently
• Execute, optimize, and monitor marketing communications campaigns from concept through launch and reporting
• Participate in brainstorm and ideation sessions; develop and bring to life the great ideas from these meetings
• Track and analyze marketing and campaign performance, identifying trends, opportunities, and areas requiring additional attention

Content & Communications

• Write, edit, and refine high-quality marketing and business communications across multiple channels, including email, web, social media, presentations, campaigns, internal communications, and marketing materials
• Translate communicated business needs and ideas into clear, engaging, on-brand messaging
• Maintain brand voice and messaging consistency across communications
• Develop and maintain internal content calendar
• Partner with designers, agencies, and other creative resources to bring concepts and campaigns to life
• Review creative and content with a strong eye for brand consistency, messaging, accuracy, and overall quality

Brand & Project Management  

• Coordinate multiple marketing projects simultaneously across the Family of Brands
• Work cross-functionally with internal teams and external agency partners to execute marketing initiatives
• Manage timelines, deliverables, approvals, and project rollouts
• Maintain campaign / content calendars
• Ensure projects continue to move forward from concept through completion
• Communicate effectively with stakeholders at varying levels of the organization, keeping the right people informed and involved throughout a project

Administrative & Team Support

• Assist with day-to-day marketing administrative tasks, not limited to reporting, inventory management, and invoicing
• Must be able to lift 25 pounds

Additional

• Develop, maintain, and strengthen relationships with internal and external customers to create "Customers for Life."
• Support all efforts to drive brand awareness, lead generation, and marketing projects of Northwest and all subsidiaries
• Assist with Communications and Public Relations needs, including press releases, articles, website updates, and internal and external announcements
• Perform additional duties as assigned to assist with brand management and marketing of Northwest Exterminating or our other brands

Ideal Candidate:

• Must embody the Northwest Way, Service Standards, and Culture
• Previous agency experience preferred
• Marketing generalist who enjoys variety and is comfortable working across brand, creative, communications, digital marketing, analytics, and project execution
• Strong writer and communicator with the ability to adapt messaging across brands, audiences, and channels
• Strong communication and interpersonal skills with the ability to think strategically and understand the bigger picture
• Self-motivated and comfortable working both collaboratively and independently
• Quick learner who isn’t afraid to ask questions, take ownership, and help develop the role
• Demonstrates strong judgment and understands what they can manage independently, when additional input is needed, and when something should be escalated
• Comfortable working with agency partners, cross-functional teams, and senior-level leaders
• Curious about marketing performance and comfortable reviewing data, identifying trends, and asking thoughtful questions
• Strong eye for creative, messaging, and brand consistency
• Superb organizational skills with strong attention to detail and the ability to work accurately and efficiently
• Ability to manage multiple requests and priorities in a deadline-driven environment
• Resourceful and willing to jump into new or unfamiliar marketing needs to help move the work forward
• Enjoys solving problems and consistently looks for ways to elevate their work
• Experience developing presentations and working with designers to develop creative for print and digital marketing initiatives
• Able to pass a drug screen
• Associates degree or two years college or technical school or equivalent in work experience

Why Northwest?

You’ve probably never thought about marketing for pest control, but we bet you’ve seen the Mouse on our billboards and trucks around town. We try to bring the fun to pest control! Known as the Innovative Green Leader in the Southeast, Northwest Exterminating brings 75+ years of experience to the home services industry. We have and will continue to grow as a company, offering you the stable work environment you need to advance your career; Northwest was considered an “essential business” during the COVID-19 pandemic. Consistently voted one of Atlanta’s Top Workplaces, Northwest's family-like culture is about making you feel welcomed and empowered. The competitive compensation, benefits, and training opportunities are just the start to your career with the Mouse. Come create extraordinary opportunities for yourself with the Northwest Family of Brands!

Qualifications

Experience:

• 3+ years of related experience in marketing communications, brand marketing, account management, or a similar integrated marketing role
• Experience managing multiple brands, accounts, business units, or marketing priorities simultaneously preferred
• Experience working cross-functionally and/or with external marketing or creative agencies
• Strong writing and editing experience across multiple marketing and communications channels
• Solid understanding of marketing concepts that drive business, lead generation, and brand awareness
• Experience reviewing marketing performance and using data and reporting to identify trends or opportunities
• Experience developing and executing marketing campaigns and branded materials
• Demonstrated ability to take initiative, solve problems, and elevate a project beyond the initial request

Northwest is an Equal Opportunity / Protected Veterans / Individuals with Disabilities Employer