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CP Axtra

Wholesale and retail distributor with omnichannel

Department Manager - Business Analyst

Full-TimeUpdated on 10/15/2026
No salary listed
Mid, Senior
Bachelor's, Master's, PhD
Bangkok, Thailand
In Person
Data & AnalyticsData Analysis, Business Intelligence

About the job

Requirements
  • A bachelor's degree or higher in applied mathematics, economics, computer science, or data analytics.
  • Three to five years of experience designing reports in business development or customer insights in retail omni-channels.
  • Strong understanding of retail business, customer research, and integration with business planning.
  • Strong experience with large-scale customer, hierarchy, and transactional data.
  • Strong data processing skills with Excel.
  • Ability to apply logic, critical thinking, and business acumen to the work.
  • Ability to explain the logic used to generate specific measures or reports.
  • Experience in digital customer experience in a high-growth, fast-paced environment.
  • Ability to investigate a situation in depth to understand the specific customer case behind a number.
Responsibilities
  • Own activities related to generating insights needed for business decision-making as a member of the customer team.
  • Own reports and dashboards for the customer team and serve as the main interlocutor with data analysts and business stakeholders.
  • Work closely with business stakeholders to analyze activities and support decision-making.
  • Conduct independent deep dives into data to improve understanding of customer behaviors and potential business opportunities.
  • Work with business intelligence to produce meaningful data points.
  • Connect with business stakeholders to generate customer initiatives to win new, retain, and win back customers, including hypothesis testing and rollout.
Desired Qualifications
  • Experience using visualization tools such as Tableau or Power BI and statistical analysis tools such as Python, SAS, or R.
  • Understanding of Agile methodology.

About the company

CP Axtra Public Company Limited runs wholesale and retail business in Thailand and Asia, with Makro as its B2B wholesale arm and Lotus’s as its B2C hypermarkets and supermarkets, plus mall space leasing. It sells food, fresh produce, dry goods, and non-food items through its store network and online channels, supported by an omnichannel platform and private-label options. The company differentiates itself by combining a large wholesale ecosystem with a broad consumer retail footprint and a digital RetailTech stack that links stores, online services, and data-driven supply chain improvements, including partnerships with Cainiao and Microsoft. Its goal is to become a leading RetailTech player in Asia by expanding its omnichannel reach, optimizing supply chains, and growing its networks of stores, online services, and mall spaces.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Bangkok, Thailand

Founded

1988

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Simplify's Take

What believers are saying

  • 1Q2026 revenue hit 136.05 billion baht, with net profit 2.793 billion baht.
  • H1 2026 revenue reached 268.334 billion baht, while mall occupancy rose 4%.
  • Management plans 110 new Southeast Asia stores, expanding Thailand, Malaysia, and the Philippines.

What critics are saying

  • Q4 2026 Food Purveyor closing depends on Malaysian approvals and integration execution.
  • 2025 profit fell from weaker non-food sales and an IT system incident.
  • CP Axtra's premium Malaysia push faces entrenched Village Grocer rivals and share loss.

What makes CP Axtra unique

  • Makro and Lotus's combine Thailand wholesale scale with consumer grocery reach across channels.
  • The 4 March 2026 Food Purveyor deal adds premium Malaysia locations Lotus's lacks.
  • Q1 2026 online sales surged 27.6%, proving omnichannel execution beyond store traffic.

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Benefits

Health Insurance

Paid Vacation

Gym Membership

Performance Bonus

Company News

The Edge Media Group
Mar 4th, 2026
Thailand’s CP Axtra to buy The Food Purveyor for RM1.7 bil

Thailand’s CP Axtra Public Company Ltd is acquiring The Food Purveyor, which runs Village Grocer and Ben's Independent Grocer, for RM1.7 billion from private equity firm Navis Capital.