Head of Partnerships & Business Development
MAGIC AI Fitness
Head of Partnerships & Business Development
MAGIC AI Fitness
Home fitness mirror with AI coaching
MAGIC · London, United Kingdom (Hybrid) · Full-time · Posted 2026-11-10
Workplace: hybrid
Department: Marketing
About MAGIC AI
We're on a mission to make personal training accessible to everyone.
The MAGIC AI fitness mirror is an elegant in-home health coach that uses computer vision and AI to track your form, count your reps and give you real time feedback. It's like having a dedicated personal trainer, in the comfort of your home. We were recently recognised as the fastest growing technology business in the UK by Deloitte
We've nailed our direct to consumer model and are growing rapidly across the UK & US. Now we're looking for someone to come in at ground level and grow our B2B channels from scratch.
Why this role exists
Own MAGIC’s B2B and retail channels, and grow both. This is a sales-first founding hire: you’ll spend most of your time selling and managing partners primarily in hospitality and residential, starting with no team and no inbound pipeline to rely on.
We already have some incredible retail partners including Currys, John Lewis, Selfridges & others. The job now is to validate them as a profitable sales channel and own incremental growth through them, alongside our CMO.
What you'll own
Must haves
Nice-to-haves
How you'll fit in
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Home fitness mirror with AI coaching
Magic AI Fitness sells a wall-mounted AI fitness mirror that uses computer vision to track movement, correct form, and count reps, with holographic trainer avatars. It pairs the mirror with adjustable smart dumbbells for at-home strength training, enabling workouts without a full gym. The system streams coach avatars and athlete partners and offers coaching content across sports and wellness formats, sold direct-to-consumer with home delivery. Its goal is to grow in the United States and expand AI-guided fitness and sport-specific coaching to a larger audience.
Explore more opportunities at MAGIC AI Fitness