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Ally Financial

Auto financing and digital banking provider

Loyalty Platform Execution Analyst

Growth MarketingUpdated on Nov 12
Full-timeCharlotte, NC, USA

About the Job

Requirements

  • At least 1 year of relevant experience.
  • A bachelor's degree in a relevant field of study or equivalent experience.
  • Strong SQL or SAS skills, including data validation and customer list execution.
  • Strong quality assurance, problem-solving, documentation, and organizational skills.
  • Ability to manage multiple deadlines and work effectively across business and technical teams.
  • Strong written and verbal communication skills, with careful handling of confidential information.

Responsibilities

  • Execute underlying data builds for loyalty campaigns, offers, rewards, and customer audiences within approved requirements and timelines.
  • Translate business requirements into platform configurations, eligibility logic, and execution workflows.
  • Coordinate testing, launch readiness, deployment, monitoring, reconciliation, and issue resolution.
  • Build and validate customer audience and fulfillment files using SQL, SAS, or comparable tools.
  • Maintain complete execution documentation, approvals, controls, and test evidence.
  • Analyze execution results and recurring issues, and recommend improvements to accuracy, scalability, and performance.
  • Engage in cross-functional partnerships to resolve issues and support program delivery.

Desired Qualifications

  • Experience in analytics, marketing operations, campaign execution, loyalty, or platform operations; financial services experience is preferred.
  • Experience with campaign, loyalty, customer relationship management (CRM), or decisioning platforms.

About the Company

Ally Financial

Auto financing and digital banking provider

Ally Financial originated as GMAC, the dealership-financing arm of General Motors, and now operates as an independent bank holding company. It provides consumer auto loans, dealership financing, and digital banking services through Ally Bank (online accounts and related products). The company differentiates itself with a long transition to a customer-focused, digitally driven platform that emphasizes clear pricing and online access. Its goal is to deliver accessible, transparent auto financing and online banking to customers nationwide.

Company size
10,001+
Company stage
IPO
Headquarters
Detroit, MI
Founded
1919

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