Genuine enthusiasm for bikes and curiosity about different brands, models, and use cases.
Ability to write clearly, structurally, and engagingly, and explain lifestyle topics in a simple, practical way.
Ability to develop storytelling within an SEO and GEO framework.
High attention to detail and editorial quality.
Responsibilities
Write high-quality, human-first SEO content without AI-generated articles.
Produce a consistent volume of long-form articles per month, including buying guides, comparisons, and lifestyle pieces.
Develop strong angles and storylines that match real search intent.
Ensure every piece is clear, structured, and conversion-driven.
Work closely with the SEO and marketing team to define content priorities, align on structure and messaging, and continuously improve performance.
Upway is looking for an SEO E-Bike Content Creator to help build the most trusted destination for people researching e-Bikes.
This role is focused on high-quality, human-written content. No AI generated articles. We want real expertise, real voice, and content that people actually want to read.
You will work closely with our marketing and SEO team to create content that ranks, educates, and converts.
Content Creation
Write high-quality, human-first SEO content (no AI-generated articles)
Produce a consistent volume of long-form articles per month (buying guides, comparisons, lifestyle pieces)
Develop strong angles and storylines that match real search intent
Ensure every piece is clear, structured, and conversion-driven
Editorial Collaboration
Work closely with the SEO and marketing team to:
Define content priorities
Align on structure and messaging
Continuously improve performance
Passionate about Bikes (must)
Genuine bike enthusiast
Curious about different brands, models, and use cases
Excited about e-Bike culture, commuting, and urban mobility
Strong Writer
Clear, structured, and engaging writing style
Able to explain lifestyle topics in a simple, practical way
Strong sense of storytelling within an SEO and GEO framework