Shelly Group provides smart home and automation devices that let people control and monitor home appliances remotely. Its product line includes smart plugs, sensors, and other modules that integrate with popular home automation platforms, enabling remote operation, power monitoring, and customization. The devices are designed to plug into existing systems and be configured to fit individual needs. Shelly differentiates itself with tools for mass configuration and pre-configured modules for assembly, targeting manufacturers and DIY enthusiasts, and by offering a premium Shelly X Portal that provides analytics, troubleshooting, and a revenue-sharing model for partners. The company’s goal is to make homes and small businesses easier to automate and optimize through flexible, scalable hardware and an ecosystem that supports seamless integration, analytics, and customization.
Company Size
201-500
Company Stage
IPO
Headquarters
Sofia, Bulgaria
Founded
2004
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