Senior Account Manager - Publisher Success, Ad Tech

Starling launches new CTV platform built for the Next Era of Television advertising. * 2 hrs ago NEW YORK, Sept. 29, 2026 (GLOBE NEWSWIRE) - Starling today announced its launch as a new supply-side platform built from the ground up for connected television with an ambitious mission: to build the advertising infrastructure for the next era of CTV advertising. Starling has assembled the foundation to compete at scale, combining strategic technology and assets with continued platform investment, growing publisher relationships, and leaders from across television, advertising technology, and media. Starling enters a market where tens of billions of advertising dollars are transacted across platforms built for an earlier era of digital advertising. The result is a CTV ecosystem defined by fragmentation, inconsistent audience and content signals, and too little transparency for buyers and sellers. Starling is designed to address these challenges and bring opportunities to help advertisers activate against CTV signals. Built for the Next Era of Television The company is backed by MBL Partners and strategic investors, whose investment strategy combines capital with hands-on operating expertise to build and scale technology businesses. "We didn't invest in Starling to build another SSP," said Matthew Mathison, Founder and Managing Partner of MBL Partners. "CTV is becoming the center of the television advertising market, yet the infrastructure underneath it remains fragmented and often opaque. We see a massive opportunity for a platform purpose-built for this market, combining premium supply, powerful signals, and modern technology with a fundamentally more transparent model." As Starling emerges from stealth, the company is focused on three principles it believes should define the next generation of CTV infrastructure: Intelligence. Unlock more of the content, program, and audience signals within every CTV impression and make them actionable to drive outcomes for advertisers. Authenticity. Gain insight into exactly where your ads ran at the show-level, so you can optimize your approach as you see fit. Innovation. Bring emerging CTV experiences - including pause ads, home-screen placements and new interactive formats - into the programmatic marketplace, creating new opportunities for publishers and advertisers to engage audiences. Seasoned CTV Leadership Starling will be led by Executive Chair and Acting Chief Executive Michael Bassik alongside a leadership team with experience spanning television, media, advertising technology and programmatic infrastructure. MBL Partners Operating Partner Sean Miller will serve as Chief Operating Officer and Chief Financial Officer, reflecting MBL's model of pairing investment with hands-on operating leadership. Reshmi Nair, a former senior engineering executive at Magnite, joins as Chief Technology Officer. Wil Danielson, formerly SVP, Business Planning and Sales at Nexstar Media Group, Inc., will serve as Chief Revenue Officer. Together, the team will lead Starling's expansion as the company invests in technology, publisher partnerships, and new capabilities across the CTV advertising ecosystem. "Connected TV has become one of the most dominant advertising channels in the world, but somewhere along the way, the industry lost sight of what made it so powerful in the first place," said Michael Bassik, Executive Chair and Acting Chief Executive of Starling. "We built Starling around what makes television different: premium content, rich viewing signals, engaged audiences, and high-value advertising experiences. We're already proving that when you unlock more of the intelligence inside a CTV impression, you can create significantly more value for advertisers and publishers." The SSP for CTV Unlike platforms that originated in desktop display or mobile advertising that expanded into streaming, Starling is built around the unique characteristics of television: premium video, content and program-level intelligence, live programming, sophisticated audience signals, and greater transparency across every transaction. The Starling platform puts those capabilities to work today, helping buyers better understand what audiences are watching while enabling publishers to capture more of the value of their content. Starling data shows that publishers that pass content signals see higher CPMs. While every CTV impression contains dozens of valuable signals, most platforms activate only a fraction of them. Starling is designed to capture more of that value, using content and program-level intelligence to help advertisers better understand viewing behavior, gain deeper understanding of relevant audiences, and make more informed media investments. With Starling, advertisers receive reporting down to the show and program level, providing greater visibility into campaign delivery. They also gain more efficient access to premium inventory, including live sports, tentpole programming, and other high-value viewing opportunities with publishers including Xumo. "Advertisers are increasingly looking for both scale and accountability from their CTV investments," said Mike Gammone, Senior Director, Ad Sales, Xumo. "At Xumo, we're committed to delivering premium content, reaching high-value audiences at scale, and measuring campaign impact. Our work with Starling supports that goal by helping advertisers make more informed media investment decisions that deliver on their KPIs." As Starling grows, its focus will remain on creating greater value for advertisers and publishers across the CTV ecosystem. About Starling Starling is a connected TV supply-side platform (SSP) built around a simple idea: some of the most valuable signals in connected TV come from understanding what people watch. Mycarrollcountynews combine content and program-level intelligence, trusted publisher relationships, and investment in innovation and emerging experiences to help advertisers reach audiences in meaningful moments, make more informed media investments, and achieve better outcomes. Learn more at starling.co. About MBL Partners MBL Partners is a private investment firm run by operators. The firm invests through growth equity, private credit, and structured solutions; advises PE groups, family offices, and boards on diligence, strategy, and interim leadership; and builds production AI systems for enterprises and mid-market businesses - the same infrastructure that runs its own firm. Drawing on more than 40 years of direct operating experience and its proprietary THRIVE Playbook, MBL invests alongside its partners with aligned incentives, an unrelenting focus on truth, and execution speed as a core differentiator. The firm has deployed more than $250 million across dozens of investments spanning healthcare, energy, technology, media, and services. Learn more at mblpartners.com.

Moving Walls integrates LMX with Magnite to expand programmatic DOOH reach in Asia-Pacific. Reading Time: 2 mins read Singapore: Moving Walls, a connected media platform for out-of-home (OOH) advertising, has integrated its Location Media Xchange (LMX) supply-side platform with Magnite, an independent sell-side advertising company. The integration will enable advertisers and demand-side platforms (DSPs) connected to Magnite to access and activate Moving Walls' digital out-of-home (DOOH) inventory across Asia-Pacific on a CPM, or impression-based, buying model. The partnership brings Moving Walls' DOOH inventory into the broader programmatic advertising ecosystem, allowing advertisers to access physical-world media through existing programmatic buying environments and workflows used for CTV, video and display. Through the integration, LMX-connected inventory will become discoverable and biddable through DSPs connected to Magnite. Advertisers can purchase DOOH based on verified impressions, while managing audience targeting, scheduling, optimisation and reporting through their existing DSP workflows. "DOOH has always had the ability to deliver mass reach and real-world impact. The opportunity now is to make that impact as accessible, measurable and accountable as digital media," said Srikanth Ramachandran, Group CEO and Founder. "By connecting LMX with Magnite, we are removing another layer of friction between advertisers and the physical world. Buyers can access premium DOOH supply through the platforms they already use, while media owners gain access to a much broader pool of programmatic demand." For Moving Walls' media-owner partners, the integration provides access to global and omnichannel advertising demand through Magnite's ecosystem. Media owners connected to LMX can make their DOOH inventory available to DSP buyers while retaining control over commercial and operational parameters, including pricing floors, inventory packaging, creative approvals and blocklists. "Digital out-of-home is an increasingly important channel for reaching audiences across Southeast Asia, and programmatic provides marketers with the tools to create more data-driven, efficient campaigns," said Gavin Buxton, Managing Director, SEA at Magnite. "We're pleased to work alongside Moving Walls to help streamline the process and bring more measurable outcomes to advertisers, making it easier for them to reach the right audience in key locations." The integration comes as Asia-Pacific gains importance as a market for programmatic DOOH, with advertisers seeking scalable and measurable ways to reach consumers beyond personal devices. By connecting local and regional DOOH supply with established programmatic infrastructure, the partnership aims to make the channel more accessible to digital-first buyers.

Magnite promotes Brian Gephart to Chief Financial Officer. Gephart brings five years of executive leadership at company to role; succeeds retiring CFO David Day. September 21, 2026 08:30 ET | Source: Magnite, Inc. NEW YORK, Sept. 21, 2026 (GLOBE NEWSWIRE) - Magnite (Nasdaq: MGNI), the world's largest independent sell-side advertising platform, today announced the promotion of Brian Gephart as Chief Financial Officer (CFO), effective October 1, 2026. Gephart will succeed David Day, who previously announced his retirement after a distinguished decade-long tenure leading the company's financial operations. Gephart, who has served as the Company's Chief Accounting Officer since June 2021, will oversee Magnite's global financial strategy and operations, including corporate finance, accounting, reporting, investor relations, treasury, and tax. "For the past five years, Brian has been an integral part of our executive leadership team, working closely with me and our leadership team," said Michael Barrett, CEO of Magnite. "His deep understanding of our business, strategic expertise and capital markets experience make him the natural choice to lead our financial organization as we enter this next chapter. Brian's appointment reflects the strength of the leadership team we've built at Magnite and the depth of talent within our organization. We look forward to having him take on this expanded role as we continue to scale our CTV platform and drive growth across the open internet." Gephart has more than 20 years of experience across public-company finance, accounting, and capital markets. Before joining Magnite, he served as Chief Financial Officer and Principal Financial Officer at Leaf Group, a publicly traded consumer internet company, where he oversaw financial operations, reporting, and strategy. He previously held senior accounting roles in industry and began his career in public accounting, initially in audit and later specializing in capital markets and accounting advisory services. "Magnite has established itself as a leading force in programmatic advertising, particularly in the fast-growing CTV landscape," said Brian Gephart, incoming CFO of Magnite. "I look forward to taking on the CFO role at such an important time for the company and working alongside Michael and the entire executive team to build on the strong foundation David has established. Together, we will maintain financial discipline, execute against our strategic priorities, and create long-term value for our shareholders." "Working alongside Michael, the Board, and our exceptional finance team has been one of the highlights of my career," said David Day, outgoing CFO. "I am extremely confident in Magnite's market position and future growth prospects, and I am proud of the strong foundation we have built together. I look forward to watching the company continue to grow and succeed." About Magnite We're Magnite (NASDAQ: MGNI), the world's largest independent sell-side advertising company. Publishers use our technology to monetize their content across all screens and formats including CTV, online video, display, and audio. The world's leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, colorful Singapore, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC. Forward-Looking Statements This press release contains forward-looking statements. Forward-looking statements are based on assumptions and estimates, and are subject to known and unknown risks, uncertainties and other factors that may cause our actual results, performance or achievements to be materially different from expectations or results projected or implied by forward-looking statements, including factors identified under the caption "Risk Factors" in filings we have made and will make from time to time with the Securities and Exchange Commission, or SEC, including our Annual Report on Form 10-K for the year ended December 31, 2025 and subsequent Quarterly Reports on Form 10-Q. Forward-looking statements are not guarantees of future performance or events and investors are cautioned not to place undue reliance on any forward-looking statement. Furthermore, forward-looking statements speak only as of the date on which they are made, and, except as required by law, the company disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.