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FoundryCo

Global tech media powering data-driven advertising

Senior Vice President & General Manager - Audience & Growth

Growth MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • 10–15+ years in digital media, consumer platforms, or growth-focused environments.
  • Proven success in audience growth, engagement, and consumer revenue.
  • Deep expertise in search engine optimization, social media, newsletters, and digital distribution.
  • Experience scaling affiliate commerce and/or subscription businesses.
  • Strong general management mindset balancing strategy and execution.
  • Experience building and leading high-performing, cross-functional teams.
  • Ability to collaborate across editorial, product, technology, and commercial teams.
  • Deep understanding of growth analytics and conversion optimization.
  • Experience with experimentation frameworks, including A/B testing.
  • Ability to translate data into strategic business decisions.

Responsibilities

  • Own the strategy and performance for audience growth across all publications and platforms.
  • Build and scale community-driven audience engagement strategies that deepen reader relationships and loyalty.
  • Own the growth of affiliate commerce and subscription businesses across the portfolio.
  • Lead paid subscription and premium membership strategy.
  • Oversee paid acquisition across search, social, and emerging channels.
  • Define key performance indicators across audience growth, engagement, and revenue.
  • Leverage data and experimentation to optimize performance.
  • Deliver insights and reporting to executive leadership.

Desired Qualifications

  • Multi-brand or portfolio experience is strongly preferred.

About the Company

FoundryCo

Global tech media powering data-driven advertising

FoundryCo operates a family of tech-media brands (CIO, CSO, Computerworld, PCWorld, TechCrunch, Cheddar) that engage technology professionals through editorial content, events, and awards. It collects consented audience data from its ecosystem and uses it to power advertising, demand generation, custom content, and event programs. Its edge comes from six decades of trusted relationships with specialized tech buyers across multiple brands, plus a unified ecosystem that combines editorial, events, and data-driven solutions. Its goal is to help brands reach technology buyers at every stage of the buying journey through data-informed marketing, content, and events.

Company size
501-1,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Needham, MA
Founded
2006

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