Account Director

Company Description

AKA is an integrated communications agency based in Singapore, supporting our clients locally, regionally and globally by conceptualising and bringing to life compelling creative campaigns. Part of our offering is design and production support - from creating on-point infographics for an infant formula brand, through to shooting stylish cinema ads for a travel destination. Everyone at AKA is forward-thinking, collaborative, and passionate about delivering great work for our clients (plus we're a friendly bunch). We enjoy a flat hierarchy and expect everyone - no matter what level - to bring ideas to work every day, speak their mind, and positively contribute to the culture. We're proud to work with some of the world's leading brands - the likes of Durex, Meta, Jetstar Asia, Tourism New Zealand, and Levi's to name just a few.

Overview

We’re looking for a strategic, results-driven, and client-focused Account Director with a strong creative mindset and a proven track record of leading high-impact campaigns.

Responsibilities

Client Handling● Lead clients in the development of strategic plans and objectives● Critically analyse client briefs and provide strategic insights and recommendations● Define scope of work and KPIs● Solve problems and overcome challenges with creative communications solutions● Senior point of contact and strategic counsel to client and their stakeholders● Raise over-servicing issues with client and make recommendations for adjustments

Working with the team● Responsible for the growth and development of AM/AEs on team through formal and informal coaching● Communicate clear work scope and roles and responsibilities on the account● Guide execution of plans and ensure the team stays on track and on target● Oversee day-to-day servicing to ensure quality and timeliness of work● Review monthly budget and time allocations with team

New business● Identify new business leads and bring in new business for the agency● Lead proposal development – brainstorm, pitch document, presentation● Organically grow existing accounts● Provide counsel to other teams who could benefit from your experience/networkStakeholder engagement (media, influencers, employees, industry, government)● Lead our approach to stakeholder engagement across all audiences● Employ strategies that integrate PESO media channels● Ability to grow and leverage strong relationships with key stakeholders to achieve goals● Provide guidance to teams on how to create appropriate communications materials● Ensure all elements (angles, contacts, output) are clear between client and team● Develop strong and compelling messages that are aligned with strategy

Digital, Design, Production● Have sound and current knowledge of digital platforms● Identify opportunities to grow our business through digital, design and tech-led solutions● Manage and oversee the production process (from ideation through scripting and storyboarding, filming and editing)

Financial and Administrative● Support contract development, new client set-up and managing related client expenses● Spearhead budgeting process and ensure the team is clear on what has been signed off● Manage team hours vs agreed hours and scope and work● Support Finance to manage efficiency for the billing process

Qualifications

● 8 - 12 in the Communications industry● Master in developing earned-first, integrated communications programmes and campaigns● Expert writing and presentation skills● Provide strategic and often creative counsel that brings significant value to clients, driving their business goals● Experience in successfully building stakeholder relationships● Motivate, direct and drive performance with teams on accounts● Ability to convert new business into long-term clients● Grow people and improve capability of team● Grow existing client accounts across all relevant agency capabilities ● Strong business acumen