Full-Time
Sharethrough
51-200 employees
Digital advertising solutions for native ads
Compensation Overview
$100k - $115k/yr
Mid, Senior
New York, NY, USA
Hybrid position in New York, NY.
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- Passionate about Sales: Eager to dive into a sales-focused role and make a significant impact.
- Highly Organized: Excellent organizational skills to manage multiple client relationships and strategic initiatives.
- Strategic Thinker: Ability to develop and execute advertising campaigns aligned with client objectives and market trends.
- Proactive Learner: Keen to learn about client management, sales processes, and industry best practices.
- Data-Driven: Provide actionable insights and recommendations based on market data.
- Agency Experience (Plus): Previous experience in an agency setting and valuable connections are highly advantageous.
- Build and maintain strong client relationships by understanding their business goals, needs, and challenges
- Collaborate with clients to develop and execute advertising campaigns aligned with their objectives, target audience, and market trends
- Provide data-driven insights and recommendations to clients, keeping their campaigns competitive and effective
- Client prospecting and outreach to drive New Business opportunities
- Identify and propose upsell opportunities throughout the campaign lifecycle to maximize revenue
- Develop and implement client retention and growth strategies through comprehensive YOY analysis and proactive engagement
- Tailor custom offerings and RFPs/RFIs to meet specific buyer needs
- Drive renewals and incremental revenue by highlighting key campaign achievements and optimizing offerings.
- Act as the quarterback, coordinating between Sales, DSP Commercial, Partnerships and internal teams to ensure seamless campaign execution
- Develop materials and presentations for C-Level decision-makers to deepen and expand partnerships
Sharethrough specializes in digital advertising, focusing on enhanced advertising solutions that integrate seamlessly with websites. Their products include native display ads, native video ads, and enhanced outstream ads, which are designed to match the look and feel of the sites they appear on. This approach helps improve user engagement and ad performance. Sharethrough serves a variety of clients, such as publishers who monetize their content with ads that blend into their site design, and advertisers who benefit from higher engagement rates due to less intrusive ad formats. The company uses Dynamic Ad Templates to adapt ad content to the aesthetics of host websites, which sets it apart from competitors. Sharethrough's goal is to enhance the effectiveness of traditional display and video ads, achieving impressive metrics like 40 billion impressions per month and a significantly higher click-through rate compared to other native advertising options.
Company Size
51-200
Company Stage
Series D
Total Funding
$38M
Headquarters
San Francisco, California
Founded
2008
Simplify's Take
What believers are saying
- Merger with Equativ boosts market presence and financial performance.
- Integration with Adform increases media buying power and campaign scale.
- GreenPMPs™ expansion to CTV campaigns appeals to eco-conscious brands.
What critics are saying
- Post-merger competition with Equativ may erode Sharethrough's market share.
- Dependency on Adform's platform could pose stability and performance risks.
- Sustainability focus may increase operational costs, affecting profitability.
What makes Sharethrough unique
- Pioneered native advertising, enhancing ad engagement with non-intrusive formats.
- Offers Dynamic Ad Templates for seamless ad integration with host websites.
- Focuses on sustainability with GreenPMPs™ for carbon-neutral ad campaigns.
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Benefits
Generous group health insurance plan
Stock options
16 days of vacation per year, which increases with seniority at the company
Offices closed during the holidays
Wellness allocation of $840 per year
In-house training programs
Continuing education & training
Very active social committee & free online sports classes
Pairing with a buddy for your first 6 months
Advantageous referral program
Work from home & flexible hours
Company News
To validate these promising results, Sharethrough partnered with TVision, utilizing their advanced eye-tracking technology to analyze viewer behavior in real-world environments.
Deal comes two-and-a-half years after Sharethrough scrapped TSX IPO plans
Prior to this merger, Sharethrough had raised $39 million in funding.
The combined companies will have a net recurring revenue of above $200 million.
Equativ is closing in on a deal to acquire fellow adtech company Sharethrough, sources say.